Convince & Convert

JULY 17, 2012

Did you assume this post is all about regulations and company policies that may limit your use of social media for promotions, marketing programs and corporate communications? Brands in this camp have throttled up their social media programs without taking into account the risk to reputation and cost of non-disclosure.

Social Media 127

Social Media Reputation URL Badge 127

Convince & Convert

JULY 23, 2012

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. New Media Entities are Born. Twitter is the new sports ticker.

Sports 134

Sports Social Media comScore Tweetdeck 134

Socialmedia.biz

JUNE 8, 2018

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Twist Image

MARCH 22, 2012

Starting a Blog in 2012 is a little bit more complex. How to start a Blog in 2012: Choose the right platform. I would argue that if you want to start a Blog in 2012, start with reading. Starting a Blog is easy. There's a Blog about anything and everything out there, right now. People want to know who they're reading. Read first.

Domain Name 111

Domain Name WordPress Tumblr How To 111

Proactive Report

JANUARY 5, 2015

In his article for Forbes, Jonathan Salem Baskin points out that most crisis do not erupt overnight: C ontrary to the notion that reputations can be ruined in an instant, most crises are months or years in the making. And he says that you probably already know why your brand might be the subject of the reputation crisis in the future.

Reputation 40

Reputation Airlines Review System 40

Proactive Report

JANUARY 9, 2012

Social media impacts every part of your business. in 2012 it is imperative that you. Understand the power of social media for positive and negative impact. Make social media a part of your risk management strategy. Know who your customers are and where they are active online. CASE IN POINT.

Social Graph 73

Social Graph Reputation Study News 73

Waxing UnLyrical

JANUARY 24, 2013

Attribute/drive creative social PR campaigns. Late last year, Kingsford Charcoal sought to identify “The Nicest Person in Social Media.” Kingsford worked with Marketwire’s engineering team to develop a script that identified people who tweeted the words “please,” thank you” and “thanks” most frequently in 2012.

Data 230

Data Sysomos Sentiment Analytics 230

Twist Image

DECEMBER 13, 2011

Brands and popular individuals have done a great job of mucking up their reputation via Social Media. Whether it's a Weinergate or Kenneth Cole choosing a bad time to promote a new line of clothing , this has less to do with people and their unfamiliarity with Social Media as it does with understanding media in its entirety.

Social Media 111

Social Media How To Guidelines Publishing 111

Socialmedia.biz

JULY 14, 2016

Content is still incredibly important, but there’s a not-so-new beast called social media that many business are still neglecting and missing out on entirely. Search engines are placing higher importance on what’s coming from social media. What else ranks directly from social? Need proof? Your profile.

Social Media 60

Social Media NoFollow SEO Engineering 60

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. What is dark social? Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Convince & Convert

AUGUST 31, 2015

In the past, successful decision-making was based on knowledge garnered from traditional media, trade publications, and personal connections. However, with the rise of social media, there is now a quicker, more efficient way of gathering data to influence investors’ judgements. And that’s precisely where social media comes in.

Social Media 60

Social Media Sentiment Price Diagrams 60

Proactive Report

JANUARY 9, 2012

Social media impacts every part of your business. Online PR has assumed greater importance and in 2012 it is imperative that a business. Understands the power of social media for positive and negative impact. Makes social media a part of their risk management strategy. CASE IN POINT.

Social Graph 58

Social Graph Reputation News Training 58

Convince & Convert

MAY 1, 2015

Another month, another incredible round of guests on the Social Pros Podcast. In April, we chatted with the manager of a huge social media team at KLM , an author on thought leadership , Pet360’s PR and social media expert, and the two-man social media team of Canadian yo-yo company CLYW.

Social Media 60

Social Media Hashtag Airlines Social Media Management 60

ProBlogger

DECEMBER 30, 2011

This year, I tried to go outside of the social media echo-chamber and focus on people who are expanding beyond their blogs. Kristi Hines is a freelance writer, online marketing consultant, and social media enthusiast that blogs at Kikolani. In 2012, she’ll be just as busy. Colin Wright.

Blogger 53

Blogger Blogosphere Curation Case Study 53

Laurel Papworth

FEBRUARY 13, 2012

Very very rare for me to blog about our special offers, whether it’s social media evaluation discounts or something else. I was reading 10 ways to make a rubbish website … …and thought about how often clients ask me to do a social media audit or social media evaluation. Normally $2900.

Social Media 60

Social Media Content management systems Newsletter Communities 60

Buzz Marketing for Technology

DECEMBER 8, 2010

Mobile Marketing – I know I said last year was the year of mobile marketing but I just saw a stat from a Mary Meeker presentation that smart phones will eclipse PC sales in 2012 (that’s just a year away) which will lead us to more mobile usage than PC usage so you better start your Mobile Marketing program now.

B2B 279

B2B Marketing Mobile CPM 279

Social Media Marketing

SEPTEMBER 27, 2020

In 2012, the global mobile gaming industry was valued at 7.8 Social Media Integration These days, social media integration is becoming a necessary feature for mobile gaming. Users can also share their achievement on their social media accounts and influence their friends to play the game. billion USD.

Mobile 90

Mobile Trends Upcoming Industry 90

Convince & Convert

AUGUST 12, 2012

Last week, I wrote that social media stunts can do more harm than good , because they set an expectation among the masses that they will also be treated with extraordinary kindness. ” Humanization – The hand-written thank you card is going extinct like Kristen Stewart’s reputation.

Marketing 123

Marketing Reputation Consultant Campaign 123

Kikolani

MARCH 29, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. How to Get Testimonials for Your Business or Blog Using Twitter for Social Proof – Want to get testimonials from customers for your business or readers for your blog?

Mashup 122

Mashup Resources FeedBlitz RSS 122

Adam Sherk

OCTOBER 24, 2012

To be fair I do write about PR and I occasionally cover sports and social media, so it’s not completely off base. Meister completed his 15th consecutive season with the Globetrotters in 2012, leading the team’s overall domestic and international publicity efforts. billion media impressions in 2012.

Press Release 108

Press Release Sports Team Statistics 108

Convince & Convert

JUNE 25, 2013

While the majority of time spent on mobile devices is checking email, browsing social media sites or playing games – this leaves a crap load (see what I did there?) This type of behavior will ultimately lead to an increase in the importance of online reputation management, fair pricing and transparency from retail outlets.

Mobile 167

Mobile Retail Marketing Smart Phone 167

ProBlogger

MAY 29, 2014

There are social media demographics in general, and then there are your social media demographics for your business. When it comes to identifying social media demographics, it’s all about using that data to hone your online presence. Start with considering the basic facts about social media in general.

Social Media 49

Social Media Analysis How To Tumblr 49

Mindjumpers

NOVEMBER 23, 2011

Through working with a lot of dedicated social media enthusiastic people I have been watching different keys to the mind (sometimes the hearts) of their executives. It is becoming clear that to be an innovative company today, the key is to leverage social data and to be able to use the data. Next Stop – Real Time!

Data 182

Data Nielsen Buy Loyalty 182

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Waxing UnLyrical

JUNE 5, 2015

“His efforts on behalf of the IPR Measurement Commission, the The Conclave on Social Media Measurement Standards, and countless other volunteer efforts that were helped by his brains and energy have changed the Public Relations field forever. The Measurati. Don was instrumental in those efforts.

Consultant 100

Consultant Hotels Conference Sports 100

Kikolani

AUGUST 31, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Social Media / Social Networking. 45 Signs You Need to Get a Grip on Your Social Media – Do you wish you had a social media policy?

Mashup 122

Mashup Resources RSS SEO 122

Writtent Blog

APRIL 30, 2013

Since the introduction of the Panda and Penguin algorithm updates in 2011 and 2012, there’s a slim chance anyone will even see content if it isn’t outstanding. There are exceptions to this rule, and search engines also take social signals (social media shares), and site authority into account. What is Shallow Content?

Reputation 87

Reputation Meme Case Study Engineering 87

Convince & Convert

AUGUST 29, 2012

They also want to provide something unique for fans to explore on Facebook (the quiz portion of the contest), while also learning a bit more about their customers and social media fans in the process.”. Johnson said their goal is to provide a valuable sweepstakes offer to drive interest. Fairmont’s Facebook Contest.

Hotels 125

Hotels Facebook Travel Transportation 125

Kikolani

MAY 5, 2016

Some are wondering: Why bother with link building when you can just share your content on social media? The same goes for other online marketing activities—be it content marketing, blogging, reputation building, etc. In 2012 or earlier, it’s actually the reverse. On its own, link building does not amount to much.

Content 78

Content Findability Engineering Flickr 78

Writtent Blog

APRIL 23, 2013

The average income of a LinkedIn member is around $109,000 , which is consistent with its reputation as a hub for high-powered professionals and B2B decision makers. There’s a lot to love about the network, and we’ve developed a comprehensive list of LinkedIn tips for your social media strategy. Company Pages. Offer Assistance.

B2B 107

B2B LinkedIn Tips Marketing 107

Ari Herzog

APRIL 16, 2012

I had been teaching some social media classes and developed a little guidebook to help my students remember key ideas and terms. McGraw-Hill published Mark’s second book, “ Return on Influence ,” in February 2012. Ari Herzog is currently seeking a full time position in social media.

Twitter 115

Twitter Handbook Class Case Study 115

Kikolani

OCTOBER 31, 2011

For those who have paid attention to my profiles across social media, you might have already noticed some changes. I am an online marketing consultant, freelance writer, professional blogger, and social media enthusiast who enjoys photography, tennis, and the outdoors. My New Tagline. Who I Have to Thank.

Directory 167

Directory Real Estate Adsense Blogger 167

Social Media Marketing

OCTOBER 1, 2011

When a brand or a cause attempts to use humor - especially in the age of social media, where information, rumors and outrage fly fast and furious - it has to be used carefully. Opinions fell on both sides, but it was clear that brands need to consider how they're using humor if they're concerned about their reputation.

Flickr 167

Flickr Reputation Examples Campaign 167

Proactive Report

OCTOBER 20, 2013

And that Martha herself doesn’t quite get social media and blogging. ” This is a far cry for what she had to say when she accepted the invitation to keynote at BlogHer 2012. And certainly not in a world where social media will make your comments immediately available to millions of people. Not a chance!

Blogger 77

Blogger Training Social Media Reputation 77

Adam Sherk

OCTOBER 14, 2015

Google Panda and other forms of algorithmic filtering continue to impact even reputable brands with quality content. Related posts: Search Marketing Dwarfs Social Media in Interactive Marketing Budgets. My Top Posts of 2012 on Inbound Marketing and Audience Development. Panda and Other Algorithmic Changes.

SEO 100

SEO Syndication Marketing NoFollow 100

Writtent Blog

AUGUST 8, 2014

Then, of course, there are the links that are built when people share your posts, images, and videos on social media. Social signals are a factor in Google’s algorithm. Even the outbound links in your social media profiles count. which rolled out in 2012, had even more devastating effects.

SEO 109

SEO Strategy Content Engineering 109

Ari Herzog

APRIL 16, 2012

I had been teaching some social media classes and developed a little guidebook to help my students remember key ideas and terms. McGraw-Hill published Mark’s second book, “ Return on Influence ,” in February 2012. Ari Herzog is currently seeking a full time position in social media.

Twitter 87

Twitter Handbook Class Case Study 87