SocMed Sean

MARCH 1, 2022

Since its introduction in 2006, YouTube has become one of the largest social networks and continues to grow. Here are some thoughts about including YouTube as an effective part of your campaigns. Is YouTube Facing Challenges As A Social Network? YouTube KPI measurement ensures an effective campaign.

YouTube 204

YouTube Strategy Automotive Marketing 204

yMarketingMatters

JANUARY 19, 2012

What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan.

Trends 279

Trends Marketing Mobile Wireless 279

The Realtime Report

DECEMBER 27, 2012

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. Do you agree?

Mobile 170

Mobile Automotive Sports Travel 170

Waxing UnLyrical

APRIL 26, 2012

Unless you’ve been under a rock since the beginning of 2012, by now you’ve heard of little thing called Pinterest. While I haven’t given in to the craze yet, it’s impossible to ignore its meteoric rise in the world of social media, not just within our industry but in mainstream adoption. Compare audiences. Are they active?

Social Networking 222

Social Networking Flickr Influencer Retail 222

Laurel Papworth

JANUARY 30, 2012

If you are in Sydney, Melbourne or Brisbane I am teaching some one day hands on courses on social media campaigns, Facebook and Twitter, also 1/2 day courses on LinkedIn or Google Plus. Social Media Campaign (one day course). Sydney 6 March 2012 More Information Here. This is very intensive course.

Training 76

Training Social Media Class Course 76

Laurel Papworth

APRIL 21, 2012

I’ll be teaching a couple of 1/2 day step by step social media course in Perth on 27th April, 2012 while I’m there for the #Media140 conference. Step by Step Social Media. You probably already know a little of Facebook, Twitter and social bookmarking. social media training.

Training 76

Training Course Social Media Press Release 76

Mindjumpers

NOVEMBER 23, 2012

As of 2012, social is already too big to ignore. In the beginning of this year, Sara predicted that 2012 would be the year of visual communication – and she was quite right. Not surprisingly, social network usage, e-commerce as well as social gaming is growing. Read the entire report here.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Unmetric

NOVEMBER 12, 2019

In this article, you are going to learn the first part of doing social media analysis. Audience sizes and fan growth have been derided by many social media managers as being worthless vanity metrics. Social media marketers know that it’s not how big your audience is, but the way they engage with your content.

Social Media 84

Social Media Analysis How To Analytics 84

SocMed Sean

FEBRUARY 24, 2022

Since then, Mark Zuckerberg’s social media giant has only continued to grow. Is Facebook dying as a social network? Regardless of its current dominance, some still fear that Facebook may be dying as a social network. Facebook Ad Metrics are Robust, and Campaigns can be Easily Adjusted.

Facebook 130

Facebook Strategy Marketing Travel 130

Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media.

Social Media 100

Social Media Trends Mobile Social Networking 100

SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Just recently she started to create her first social media course. Thanks to Hazel for sharing her thoughts on the use of humor in social media. They don’t want to be sold to.

Social Media 220

Social Media Meme Advertising Strategy 220

The Realtime Report

DECEMBER 13, 2012

Global discount supermarket chain Lidl started a hashtag campaign to do some holiday social good – and may have been caught off guard when it quickly went viral. When the 24-hour campaign was over, 1500 people had tweeted – which meant 7,500 meals. luxevooriedereen — Bart Aerts (@b_aerts) December 11, 2012.

Hashtag 147

Hashtag Campaign Case Study Banking 147

The Realtime Report

OCTOBER 4, 2012

The campaign launched this past Monday (October 2) and will run until the end of December 2012. According to Cape Town Tourism, the social networking giant sees more than 300 million photos uploaded every day, many of them travel photos. That campaign resulted in over 36 million Twitter impressions in just three weeks.

Tourism 181

Tourism Social Media Travel Crowdsourcing 181

SocMed Sean

JANUARY 21, 2012

There is no doubt that 2012 is going to be THE year of social media. Hand social media activities over to a junior staff member or intern with no communications experience. Those are all important factors in how NOT to engage in social media. Fail to put any measurement plan in place.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Any social media updates that we missed? Facebook updates Pages Manager for IOS – Facebook released version 3.0

News 176

News Types Nielsen Social Media 176

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. In 2011, we set out to elevate the way marketers create and analyze their social media strategies.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Mindjumpers

FEBRUARY 6, 2013

A loss for the 49’ers, but a great win for social media – with an emphasis on Twitter. Last year, Facebook and Twitter shared a social media first place in terms of brand usage during the Super Bowl. This year, Twitter outran Facebook by miles in terms of brands mentioning the network in their campaigns.

Statistics 227

Statistics Analysis Groups Groups 227

Kikolani

MAY 11, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Your Blog, Your Rules – Why Marketing Should Always Begin at Home – Don’t rely solely on social platforms for housing your content. Blogging / Writing.

Mashup 113

Mashup Resources SEO RSS 113

Hootsuite

DECEMBER 20, 2019

Facebook demographics reach farther and wider than any other social media network. adults use the social network. Some social media networks tend to be popular with specific age groups. Across all social media channels, signups tend to drop off with age. Seven in 10 U.S.

Social Media 111

Social Media Facebook Marketing HootSuite 111

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. What is dark social? 1 Social Media Tool Create. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Socialmedia.biz

JUNE 8, 2018

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

The Realtime Report

JANUARY 14, 2013

Networks want viewers to watch television programs live (with commercials and all), and social media – particularly Twitter – offers some interesting opportunities to keep audiences engaged. CBS’ Hawaii Five-O is giving viewers a big incentive to live-tweet during the show’s next episode.

Crowdsourcing 178

Crowdsourcing Airlines Film Campaign 178

Waxing UnLyrical

FEBRUARY 26, 2013

Have you ever wondered what compels people to share content on their social networks? Two social accounts cross in the night , and a re-tweet or Like is born – why is that? In doing a postmortem of sharing and traffic on my site for the last half of 2012, posts that referred to the U.S.

Content 256

Content Study Flickr Advertising 256

Buffer Social

JUNE 30, 2017

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. How people use social media has changed as well. Let’s dive in!

Social Media 111

Social Media MySpace Hashtag News 111

Laurel Papworth

JULY 2, 2013

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Facebook, Twitter, Social Media Dashboards, Google Plus, Social Media Measurement. Sydney Social Media Course . 29 to 31 July – Sydney 3 Day Social Media course.

Course 102

Course Social Media Press Release Class 102

Convince & Convert

AUGUST 8, 2019

The four most popular messaging apps already have more monthly active users than the four major social networks. They won’t know where you got the article from, making dark social a form of referral traffic that is attributed to the wrong channel. It’s important not to confuse dark social with Facebook’s dark posts.

Brands 152

Brands Analytics Consultant Data 152

The Realtime Report

OCTOBER 1, 2012

An innovative new campaign by Kellogg’s uses tweets as social media currency. Tweet us what you think. :) twitter.com/KelloggsUK/sta… — Kellogg's UK(@KelloggsUK) September 26, 2012. Do you think using ‘social media currency’ in this way has potential for other product launches?

Hashtag 173

Hashtag Campaign Products Social Media 173

Mindjumpers

JUNE 5, 2012

The Facebook-owned mobile photo editing and sharing network Instagram has been around since October 2010 and by April 2012, the platform had 30 million users worldwide. Additionally, Threadless is one of the first companies to run a Pinterest campaign – check it out here.

Engagement 277

Engagement Instagram Crowdsourcing Upcoming 277

Webbiquity SMM

AUGUST 26, 2014

This question is particularly compelling today as we see Facebook set new records in terms of users, market valuation and revenue growth and wait with anticipation to see if Myspace can reinvent itself after conceding its market leadership position in social networking back in 2008. Background on the two social media sites.

B2B 190

B2B MySpace Startup Social Networking 190

Laurel Papworth

APRIL 29, 2012

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. Social Media Workshop Outline. Nine Steps of a Social Media Strategy.

Class 85

Class Training Social Media Case Study 85

Pixlee

NOVEMBER 3, 2016

Social media data analytics is the foundation of an advanced, effective digital marketing campaign. With social media analytics, businesses can see exactly how customers perceive and interact with their brand, allowing them to make strategic changes that move the needle for the business. What Is Social Data?

Data 40

Data Social Media Marketing Influencer 40

Convince & Convert

FEBRUARY 22, 2013

“Most brands are completely tone deaf, even if they’re on social media.” He has been running their social media scene for a few years but has always done so as a contractor from social media agency M80. All of these examples show the brand’s social agility. Holy Social! .

Brands 134

Brands Film Hashtag Campaign 134

Buzz Marketing for Technology

JUNE 5, 2013

These behaviors have redefined the way marketers now plan for online shoppers—causing a tremendous shift away from the way they used to plan their campaigns. Having a good product and a solid awareness campaign is no longer enough; now there’s a more informed and discerning customer base to cater to. Brand Credibility.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Sprout Social

NOVEMBER 15, 2016

Once thought of as just a passing fad, social media has had a tremendous impact on business over the past decade. Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Developing a Social Media Strategy.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Convince & Convert

MAY 23, 2017

The four most popular messaging apps already have more monthly active users than the four major social networks. They won’t know where you got the article from, making dark social a form of referral traffic that is attributed to the wrong channel. By the way, don’t confuse dark social with Facebook’s dark posts.

Brands 129

Brands Analytics Data Metrics 129

Kikolani

SEPTEMBER 12, 2014

It was released publicly back in 2012 to give users their own attention-generating engine that powers marketing campaigns. Campaign scheduling. When all contacts have been imported, you can create a new email campaign. The next step is to select the subscriber (recipient) list and enter a schedule date for the campaign.

Small Business 134

Small Business Price Review Features 134

Dave Fleet

FEBRUARY 16, 2016

As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. Less “social”, more “media”. Ubiquity of rich media. Newly (re-)accelerated change in social networks.

Mobile 105

Mobile Trends Compete Loyalty 105