Remove 2011 Remove Brands Remove Mobile Remove Video
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Snapchat as a platform for branded content?

Mindjumpers

Today we are taking a look at the mobile app ‘Snapchat’, that allows for its users to send images that automatically delete themselves a few seconds after being viewed. Since its first launch in 2011 and rebranding in 2012, Snapchat has grown rapidly. Best practice for brand communication on Snapchat.

Platform 229
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Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study. What Can A Mobile Strategy Do For Me?

Mobile 180
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Social Media Customer Service: Brands Respond More On Twitter

The Realtime Report

According to the study, ”Consumer demand for social relationships with brands has skyrocketed in 2012.” 297% growth in the number of replies brands sent on Facebook and Twitter. 393% growth in the number of replies brands sent on Twitter. 297% growth in the number of replies brands sent on Facebook and Twitter.

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The Best in Social Media: Bees Awards Winners 2011

Mindjumpers

Best Use of Mobile (Nominees): Grape (Russia). Best Branded Viral Video (Nominees): Euro RSCG London (UK). Dulux lets Color was also a hit, being awarded as the winner in the Branded Viral, Best Art Direction category. Similar Posts: The Nominees for Bees Awards 2011. Best Crisis Management: Weber Shandwick (US).

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Flashback: What Social Was Like in 2010 vs. 2020

Ignite Social Media

The interface is completely revamped , allowing people to view photos and videos natively as Twitter enables YouTube and Flickr compatibility. YouTube is serving more than 2 billion videos a day. The most watched video of 2010 is the Bedroom Intruder Song (Hide yo’ kids, hide yo’ wife). YouTube introduces 4K video support.

MySpace 134
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The Nominees for Bees Awards 2011

Mindjumpers

Best Use of Mobile. Best Branded Viral Video. There are a lot of great brands between the nominees – and again we find social media work done for large brands like IKEA and Toyota. Best Use of a Social Media Platform. Best Relationship With Blogs. Best Crisis Management. Best Reputation Management.

SMS 170
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8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

What a year was 2011 for social media and marketing! I think these marketing trends are a must for your SMB this year, following how the landscape “ended” in 2011 and are going to be very powerful in 2012. And surprisingly, so much marketing and branding today lacks personality! Make sure your webiste is optimized for mobile.

Trends 279