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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

So, how did the vacation rental marketplace become a trailblazer in the hospitality industry? Founded in 2008, Airbnb struggled to build trust in its unique business model initially. The brand also talks about offbeat places around the world and what makes them unique. million Instagram followers.

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Paying Homage to the Social Technographics Ladder

Ignite Social Media

Lisa Braziel and I were still writing “ Social Media is a Cocktail Party ” and brands were just starting to wonder if, and how, they should engage with consumers on social media. In my experience, it helped brands understand the whys and hows of people using social media tools and networks. Enter the Social Technographics Ladder.

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How social media drives cryptocurrency for users & brands

Sprout Social

In 2008, Nakamoto published a paper outlining how Bitcoin could work as a decentralized digital currency. So, crypto and blockchain companies are taking advantage of Medium to build hype around the blockchain industry. Industry news and updates. This has played out really well for crypto/blockchain brands on social media.

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Social Media Chat Tuesday, July 21st

Adam Cohen

Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. Much to their dismay, Marc and Jason have invited me to host the tweetchat this week. More about this blog here. Thanks for dropping by.

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Why digital literacy matters for marketers

Sprout Social

In the context of marketing and business, progressions in television, radio and internet-based communications repeatedly demonstrate the advantage held by media-literate brands. And yet it did, despite leadership in industries like aviation, transportation, healthcare and energy. Let’s dig in. Even marketers have to keep learning.

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17 Pop Culture Moments That Blew Up on Social Media in 2023

Buffer Social

A pink billboard went viral on social media, along with a brand collaboration with Airbnb , and maybe most significantly, fans made thousands of memes combining Barbie with another blockbuster that shared its release date: Oppenheimer.  billion for the American economy, comparable to what the 2008 Olympics did for Beijing. 

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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

May 19, 2008. Comment by Hjörtur Smárason on May 19, 2008 @ 7:13 am. Comment by lou suSi on May 19, 2008 @ 7:15 am. Comment by Julius on May 19, 2008 @ 7:16 am. Penn on May 19, 2008 @ 7:23 am. Comment by Steve Woodruff on May 19, 2008 @ 7:23 am. chrisbrogan.com. Newsletters. Uncategorized.

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