How OWN Creates Community and Multi-Platform Success With Social Video
Social Media Strategies Summit
NOVEMBER 27, 2018
For years, Oprah Winfrey was referred to as “The Queen of Talk Shows”. Video content was also repurposed and monetized on social. Their research also revealed people didn’t mind seeing commercials during this content, so long as they’re relevant. Lastly, they realized some people wanted to consume content on the go.
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