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A digital media framework for smart marketing communications

Sherrilynne Starkie

In fact, we’re spending about a half an hour more each day consuming news content. Before 2005 our goal was to get our clients in the news. Owned Media is self-published content. Before 2005 this would have included customer magazines, flyers or newsletters. Most of this growth is in digital formats and TV.

Marketing 367
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A digital media framework for smart marketing communications

Sherrilynne Starkie

In fact, we’re spending about a half an hour more each day consuming news content. Before 2005 our goal was to get our clients in the news. Owned Media is self-published content. Before 2005 this would have included customer magazines, flyers or newsletters. Most of this growth is in digital formats and TV.

Marketing 195
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A digital media framework for smart marketing communications

Sherrilynne Starkie

LinkedIn is introducing more social features and is becoming more content friendly. Before 2005 our goal was to get our clients in the news. Owned Media is self-published content. Before 2005 this would have included customer magazines, flyers or newsletters. Only 20 per cent of those use it daily. This is changing.

Marketing 199
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9 Benefits [and 3 Costs] Of Building Community On Your Blog

ProBlogger

The post 9 Benefits [and 3 Costs] Of Building Community On Your Blog appeared first on ProBlogger. But first – today I’d like to talk about WHY community and interaction on a blog is so important. Blogging – More than Just Creating Content. Why Build Community on Your Blog? Community Builds Social Proof.

Cost 43
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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Users create posts in topic-based communities — called subreddits — and interact in comment threads. Users can also vote content by others “up” or “down” the algorithm. Reddit launched in 2005 and sold to Conde Nast less than a year later for $10 million USD. Reddit is all about fostering community by encouraging users (a.k.a.

Reddit 100
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9 Benefits [and 3 Costs] Of Building Community On Your Blog

ProBlogger

The post 9 Benefits [and 3 Costs] Of Building Community On Your Blog appeared first on ProBlogger. But first – today I’d like to talk about WHY community and interaction on a blog is so important. Blogging – More than Just Creating Content. Why Build Community on Your Blog? Community Builds Social Proof.

Cost 26
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Pledge Your Weight Loss, Feed Others | Bare Feet Blog

Bare Feet Studios

Polly created a community fundraising event that all of us can support with very little effort while generating a high return – in fact less than two (2!) There has been a 39% increase in the number of people needing help to feed themselves and their families, right here in the islands. She has taken social media by the horns!

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