How to Use Twitter as a Professional Networking Tool
AUGUST 21, 2015
Twitter is more than just a method to share your thoughts regarding any particular subject. It can be a powerful tool used to develop a vast professional network. As more than 300 million active users take to the site on a regular basis, there are a number of opportunities that could be waiting for you. Here are five best practices on how to use Twitter as a professional networking tool. 1.
7 Warning Signs That Your Blog Needs Better Social Media Management
APRIL 6, 2016
There is no one way to do social media right, but there are a million ways to get it wrong. When it comes to promoting your blog, growing your audience and building relationships with readers in your niche, there are some things that will definitely put you in the black book. Start with a good fresh strategy for 2016. No one is interacting with you on social media. It reads like an ad stream.
6 Tips to Improve Your Business Writing
MAY 29, 2015
Thanks to email, people in business has to write intelligently every now and then. Unfortunately, that doesn’t automatically mean that everyone knows the ins and outs of proper business writing. Follow these six tips to instantly get better at crafting emails and other types of business copy. 1. Write short sentences. Self-edit at least twice before sending an email or other type of business copy.
5 Useful Tips for Working From Home
OCTOBER 12, 2015
Are you ready to quit the daily grind? Or maybe you’ve already become your own boss, but you’re struggling to match your old pace or worried about meeting your new quotas. Eliminate Distractions. The television is blaring from another room. The neighbors are mowing their lawn outside your window. Try to give yourself structure and not opportunities for laziness. Get the Right Equipment.
Drive Toward Social Intelligence Maturity
Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.
5 Ways to Market Yourself as a Professional Online
MAY 18, 2015
Due to the nature of the Internet, people are able to network across great distances in order to create greater opportunities for themselves. The saying of, “it’s not what you know, but who you know” has never been more accurate thanks to digital communications. Blogging. One of the most popular methods for sharing knowledge and skills is blogging. Professional Online Presence.
7 Tips for Managing Your Money More Effectively
MAY 17, 2016
Whether you’re living large as a millionaire or struggling to get by from paycheck to paycheck, you can always make some improvements to your personal money management. Turns out that [one in every three Americans] [link] lack a future financial plan. Pay Off Your Debts. Start paying more than the bare monthly minimum to save a lot on interest charges and pay down debt faster. Ask for Help.
Three Ways To Enhance Your Marketing Campaign
MARCH 7, 2015
As many business leaders know, experiencing profound conversion rates and attaining ongoing expansion and elevation necessitate the implementation of a sound marketing campaign. Yet in many cases, corporate leaders don’t know which principles they need to implement to improve the quality of their advertising efforts. If this is your challenge, it doesn’t have to be an issue any longer.
Gemalto’s “EMV for a Week Challenge” in Hawaii!
FEBRUARY 11, 2016
By now you should have already received a notice from your financial institutions about updating your debit or credit cards with EMV technology. Cards equipped with “chip” technology have played a key role in reducing payment fraud in many countries, including England where counterfeit card fraud on locally-issued cards went down from a high of 169.8 billion euros in 2008 to 47.8
WordPress vs Drupal: Which CMS is Right for Your Site?
DECEMBER 7, 2015
Most websites these days have massive amounts of content that must be managed for the smooth functioning of the site. The role of this falls to content management systems, or CMSes. There are several free CMSes out there that are used all over the web. Two of the most popular packages are WordPress and Drupal. According to Drupal’s own statistics, over a million websites run this CMS package.
Recurring Revenue Is a Key Factor In Continued Business Success
AUGUST 29, 2015
As most business owners are well aware, a company’s earning capacity is integral to ongoing success. However, there is more to creating a sustainable business model than just turning a profit on those goods and services provided by your business. This is where recurring revenue comes in. What Is Recurring Revenue? What Are Some Different Recurring Revenue Models? Future Success Starts Here.
Social Media Marketing GPS
SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
5 Things to Do in Facebook to Make Professional Connections
AUGUST 13, 2015
Facebook is one of the most popular social media sites on the Internet. It keeps families connected over long distances while helping businesses and professionals connect to potential clients or employers. However, it takes more than handing out your personal profile to others in order to secure this professional network. Profile Page. Regular Updates. Mention Other Professionals. Groups. Takeaway.
Big Data for Small Businesses [Infographic]
JANUARY 29, 2015
One of the biggest tech buzzword from 2014 was big data. There There was no IT conference or IT consultant not talking about the benefits of big data. But what exactly is “big data”? This term is used to describe a large amount of organized or unorganized data so overwhelmingly large that it is not possible to process using traditional ways.
Report on “EMV for a Week Challenge” in Hawaii
FEBRUARY 24, 2016
In partnership with Gemalto, I spent a week visiting business across the island of Oahu using only a chip debit or credit card for payment. Three other personal finance bloggers joined me in investigating the state of EMV support in their communities. Grabbed cup of coffee 4 @Gemalto_NA ‘s #EMV for a Week Challenge at @thecurbtruck #chipawayatfraud (chip-n-PIN FTW!) This time dip-and-sign.
5 Financial Areas Where Small Businesses Could Use Some Help
OCTOBER 30, 2015
Airbnb, the world’s largest accommodation provider, owns no real estate and Uber, the world’s largest taxi company, owns no vehicles. Taking a cue from these successful companies, an estimated 3 million American professionals (see [link] consider home as their primary place of work, according to Telework Research Network. Financial Reports. Financial Statements. Cash Forecasting. Takeaway.
The Smart Marketer's Guide to Social Media Management
Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well.
7 Local SEO Mistakes You Do Not Want To Make
JANUARY 29, 2013
Imagine spending 20-30 hours a week on your website and realizing that you’re still not receiving any profitable traffic. You’re at your wit’s end working and spending your hard earned money on your website’s local SEO rankings, yet nothing seems to be working. Local SEO, when done right, can tap into markets that are willing and interested in your business. Takeaway.
Three Simple Strategies To Make Your Business A Money Magnet
MAY 6, 2015
These days, many business owners are looking for clear, effective strategies that they can implement to increase their conversion rates. If this is what you’re attempting to find, note that there are a plethora of solutions available for you. To get started in making your business a money magnet, be sure to implement the following three success strategies. 1. Start Networking. Conclusion.
5 Ways to Create a Happy Office Culture
JUNE 22, 2015
When your office has a happy culture, you are more likely to attract and keep top quality employees. As an employer, it’s important to focus on your staff members’ wellbeing, not just on profits or the appearance of your building and decor. You can have the best looking office in the world, and it won’t do a thing if you do not respect your employees. Give them positive feedback whenever possible.
Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters
JUNE 4, 2014
It’s easy, in our web-dependent world, to think that—especially if we’ve been doing this awhile—we know all there is to know about digital marketing. After all—knowing that we need a website and a social media presence is old news. At the same time, though, the web moves fast. Just look at how often Google changes the rules and metrics for SEO! Website Design. Simple and straightforward is best.
Master The Next Wave Of Social
As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind.
3 Tips for Finding Your Dream Job
DECEMBER 5, 2014
Whether you’ve been a part of the job force for years or you’re trying to find employment for the first time, you want to find a job that’s a great fit for you. Needs and preferences vary among job seekers, so a position that your friend is dreaming of might not be what you are searching for. Don’t Be Shy. Keep Improving Your Skills. The best employees are lifetime learners.
Jack Dorsey’s Speech at Disrupt 2012 [Full Video]
SEPTEMBER 12, 2012
“We probably need to change the name of this conference,” Twitter and Square co-founder Jack Dorsey said on September 10, 2012 from the stage of TechCrunch Disrupt in San Francisco. Photo Credit: Fast Company. Business & Marketing inspirational video jack dorsey jack dorsey disrupt jack dorsey inspirational video jack dorsey speech jack dorsey techcrunch jack dorsey video
3 Smart Ways to Amplify Your Online Customer Service
JANUARY 15, 2014
Customer service is perhaps the most important element of online business because poor human interaction can deter individuals from completing the transaction. The The secret to customer service really does come down to treating others with respect, knowing the subject. Support Ticket Systems & Help Desks. ticketing system that can import inquiries from multiple locations and devices.
4 Ways to Enhance Overall Business Efficiency Through Employees
FEBRUARY 26, 2015
Improving business practices can strengthen the core of the organization. By implementing a few changes, greater efficiency may be possible. This can affect everything from sales income to marketing expenses. Although technology plays a prominent role in how the business performs, there are other aspects that you may want to consider. Focus On Strengths. Education. Morale. Health-minded Objectives.
Maximizing LinkedIn for Business
Get started on truly maximizing your LinkedIn presence with this informative eBook.
5 Tips to Create a Job Based on Your Personal Knowledge
DECEMBER 12, 2015
Finding a decent-paying job you enjoy in today’s market can be tough. You’ve likely heard countless stories from friends and relatives about how professional-level jobs aren’t widely available in their field. Perhaps you’ve even found yourself in such a position. Fortunately, there’s never been a better time to consider entrepreneurship. Develop a Plan. Sell Yourself.
Infographic on Amazing Google Facts
JANUARY 14, 2014
If you saw The Internship starring Vince Vaughn and Owen Wilson, you would have learned a couple of amazing facts about Google. For example, the scene about the green paddle for “yes” and the red paddle for no goes much more than just for training. However, that is just the beginning. There are tons of more amazing facts about Google. And they know heck of a lot about Google!
Is Your Logo All It Could Be? [Infographic]
MARCH 20, 2015
The logo you design to represent your business will have an impact on your customers far longer than any other advertising tools you may use. This one symbol can deliver a message, provoke an emotional response, or trigger quick and useful associations in your customers. You can take advantage of all of these results, but in order to do so, you must have a well-thought out and executed logo. link].
Are You Measuring Your Social Media Efforts?
SEPTEMBER 20, 2014
Businesses that have jumped on the social media train will do well to make sure that they monitor their social media efforts. What Do You Need to Monitor? Before you start monitoring your social media platform, you’ve first got to know what you should be paying the most attention to. Some of the most popular metrics are reach, engagement, competitive data, and sentiment. What’s Your Budget?
How to Use Foursquare for Small Business
OCTOBER 29, 2014
There have never been so many people willing to talk about exactly where they are and what they’re doing in exchange for incentives. The location-based service Foursquare offers individual users the chance to share where they are and get recommendations on where to go next. At the same time, businesses can attract new visitors and build customer loyalty. billion check-ins!
Where to Find Affordable Apple Parts and Accessories
JUNE 26, 2015
Do you own an iPad, MacBook or iPhone? Are you searching for high quality Apple parts? You can easily buy them from Apple’s retail stores. However, there’s one catch – their prices are sky high. The hefty price tags often put off buyers because it does not cost much to make any of these accessories. Still, Apple sells them at high prices and makes a killing. Buy Used Products.
Top Ways to Utilize Mobile Marketing and Payment Options Today
APRIL 22, 2016
No matter what type of business you currently operate, or plan to open, in this day and age it’s important to keep up with the advances in technology that are changing the way companies interact with, and sell to, consumers. New technologies haven’t just created whole new industries, products, and services, but also put more information and power in buyers’ hands than ever before.
How Google+ Could Affect SEO
NOVEMBER 30, 2011
Google HQ is constantly looking for ways to improve the quality of searches. While arriving late to the social media party, the search giant is finally showing signs of introducing user-generated into the search algorithms. The introduction of Google+ is an interesting attempt in bringing user-generated content through social media closer to the Google search engine. Circles. Quality of Posts.
5 Ways to Work for Yourself
JULY 25, 2015
Are you tired of wasting your life in a cubicle? Are you ready to throw off the shackles of conventional employment and become your own boss? Here are just five ways to say goodbye to a 9-to-5 existence while still making bank. 1. Start A Business. This is one of the biggest reasons why people quit their jobs. Invest. The trick is to start investing in a market that you know well. Open a Franchise.
Win 1 of 20 Gift Cards for a FREE ONE Year of the iDcard
OCTOBER 20, 2014
a Rafflecopter giveaway. TERMS AND CONDITIONS: A total of 20 gift cards for a free year of the iDcard are available. Only one gift card per person. You must provide me your mailing address via private message on Twitter ( @idaconcpts ) or Facebook ( [link] so I can mail the gift card to you. Each gift card holds no value and does not entitle the owner to any discounts. Social Media
How to Use Powerful Content to Snare New Customers
NOVEMBER 12, 2012
Great content is an asset to any website. However do you really understand how to best use content to attract customers? I know how hard it can be to earn money online no matter how much time and effort you put into creating fantastic websites. Strategic Thinking. Money is not easy to attract online and you will most likely have a lot of competition in busy marketplaces. Persuasion.
How to Name an Image for SEO Purposes
JUNE 18, 2012
When optimizing your site for SEO purposes there are several considerations to take into account. One that is often overlooked is the importance of optimizing the naming conventions of your site’s images. Here is a guide how to achieve this. Folder Structure for Images. If your site relies heavily on images for content, it is a great idea to prep your site with a rich folder structure.
Four SEO Tips for WordPress Websites
DECEMBER 7, 2012
WordPress is the world’s most popular content management system. Not only is it used by almost a quarter of new webmasters, it’s also the system of choice for 17% of Alexa’s top one million sites on the web. The answer is that there are a number of SEO techniques you can use that are especially effective for WordPress sites. 1. Optimize Your Page URLs. Get an SEO Plugin. Create an XML Sitemap.
4 Tools to Streamline Your Social Media Outreach
NOVEMBER 6, 2012
Whether you’re promoting a product, a service, or just trying to expand the audience for a post on your blog, social media has grown into a digitized word-of-mouth marketing platform that, when used correctly, can outcompete a billboard or an ad on television. When you really want to get the word out, spreading that news across Facebook, Twitter, Pinterest, and Google+ are the go-to mediums.
Online Marketing 101 for Entrepreneurs
SEPTEMBER 2, 2014
When you’re a struggling entrepreneur, your business takes over your world as you try to boost your brand and broaden your customer base. Past entrepreneurs used to rely on traditional marketing, such as billboard or newspaper advertising, but today’s platform resides squarely on social media. Start with Your Website. Your site support usually comes with analytics or data breakdown.
The Underrated Role of Analytics in Dental and Medical Marketing
MARCH 23, 2016
Starting a new business can be incredibly difficult and this is especially true in the dental and medical fields where the competition is so intense. Providing great care for your patients is not the only thing that matters when you are trying to build a successful dental or medical practice. You will be out of business quickly if you fail to do this. Learn Important Info About Potential Clients.