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Harnessing the Power of Big Data for Public Relations

Waxing UnLyrical

It refers to the ability to collect large sets of complex data that are normally difficult to filter. The algorithm also accounted for people with positive sentiment scores and those who avoided “foul” language. Each light color represented the sentiment coming from a different social channel. So, what is big data ?

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Sentiment Analysis. Here’s the Wikipedia explanation of sentiment analysis: “ Sentiment analysis (also known as opinion mining) refers to the use of natural language processing, text analysis and computational linguistics to identify and extract subjective information in source materials.”

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Sentiment: How much are you willing to automate verse check by hand? To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). However, many of the tools I mentioned above, Radian 6, Sysomos, etc, have a management/response component included in their workflow model.

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McLuhan, Socrates and Edith Wharton On Social Media

Socialized

I’m referring to smart, articulate people from other fields who have something profound to say that might help us put social media into perspective. The second is that companies who understand social media and social networks can tap into an incredible wealth of consumer data and sentiment. And all but one of them are dead.

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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

I am going to give you a short synopsis of each firm taken directly from the notes I took during my conversations with them and I broke them up into 5 categories: Free monitoring services, Paid monitoring services, Sentiment based analytics, Aggregators of aggregators, and Beyond sentiment analytics firms. SENTIMENT BASED ANALYTICS.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Since then,023% of all Tweets include location data, according to Sysomos. The one-liners I read daily are references to websites, conferences, fixes for technical problems. In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. Not an overwhelming participation rate.