Convince and Convert Blog: Social Media Strategy and Social Media.
Convince & Convert
SEPTEMBER 21, 2010
Many successful social media programs take months (or even more than a year) to really germinate. Can those results be tied back directly to sales, and therefore ROI? There’s been a bit of news about it recently. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost.
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