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Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

It makes me wonder if I’m sending my requests to a wall (or for your tech geeks, /dev/null) or if people really work for Apple (outside their marketing and engineering departments). If you’re considering social media marketing for your business, no matter what size your company is, listening and engagement is key.

Apple 154
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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

Microblogging. Search Engine Watch. Microsoft Links. Microsoft Enterprise Search Blog. John Wallace. Lee Lefever. Les Siegel. Management Theory. Measurement. Messy World. Michael Rosenblum. Michael Skoler. Michael Wesch. Michael Yon. MicroBrand. Mobile Messaging 2.0. Mobile Phones. New Realities. News Corporation.

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The Unfortunate Investment of Social Media (and its Consequences)

Techipedia: Tamar Weinberg

Spam engineer guy Matt Cutts has his own blog where he talks about his personal life and all things Google. The only new users Digg is attracting at this point are web marketers who want a slice of the traffic it sends. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Digg 100
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Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. What was she doing?

Marketing 240
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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

However, that doesnt mean that its something that everyone innately understands or knows how to use - especially when it comes to using it for marketing, PR, or other business-related purposes. Today, you will find Communications and Marketing majors heavily involved in learning to use new media to their advantage. ReadWriteWeb.

Class 274
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Analysis of Five Top Blogs and What You Can Learn from Them

Techipedia: Tamar Weinberg

All of these blogs also make use of affiliate marketing and it works for them since they have a large audience. However, comScore, the leading internet marketing research firm recently did a study on Kontera In-Text ads and found among other things, that we’re actually one of the least disruptive ad formats. Answers Yahoo!

Analysis 226
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SXSW: Mark Zuckerberg Keynote (the edited liveblogged version)

Techipedia: Tamar Weinberg

What about the ad deal you currently have with Microsoft? Google and Microsoft are going after social networks and some people feel aren’t monetizable. In terms of the Microsoft relationship, we want the way people make money to be in line with the way people use the site. Our marketing director has a tech background.

Web 2.0 104