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Studies Determining The Value of a Facebook Fan

Mindjumpers

This result is made on the basis of impressions generated in the Facebook news feed, where your see the recent updates from your friends and pages you fan. This means that a marketer posting twice a day can expect about 60 million impressions per month through the feed on Facebook. million fan base is worth $23.4 Brand affinity.

Hitwise 255
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Social Media Definitions: KPIs and Other Valuable Terms to Know

Ignite Social Media

Note: Each network counts a view differently: Facebook and Instagram: 3 seconds for a video in the feed. Cost-Per-Thousand Impressions (CPM): Also called cost per mille, the aggregate cost for one thousand impressions, calculated by dividing the amount spent by the number of impressions and then multiplying by 1000. CPL CPA CPC ROAS.

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Are You Absolutely Sure Your Social Media Marketing Budget Is Ready for This Year?

agora pulse

This authentic approach is cultivating genuine social interactions that will become even more important as social media platforms such as Instagram remove “likes” from feeds. CPM: The average CPM across Instagram, Facebook, and YouTube is $8.26 This is cheaper than the average CPM with a major magazine of $1.09

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19 Social Media KPIs You Should Be Tracking

Hootsuite

This is the number of times your post was visible in someone’s feed or timeline. Here’s how to calculate it: Cost per thousand impressions (CPM). This metric measures your followers’ brand loyalty. Impressions. This doesn’t necessarily mean the person who viewed the post noticed it or read it. Follower count.