Jon Loomer

MAY 26, 2015

” Of course, I needed to scrub more. CPM, 48,582 Website Clicks, $.35 35 CPA, 12,060 Conversions. CPM, 15,875 Website Clicks, $.52 52 CPA, 1,504 Conversions. In this case, CPA represents Cost Per Website Click. The first thing you’ll notice is that CPA is $.35 Look no further than the CPM.

CPA 113

CPA CPM Facebook Cost 113

ProBlogger

SEPTEMBER 8, 2011

Cost Per Acquisition (CPA). Now AdSense do a combination of CPC and CPM ads—they mix them in. There are of course other typs of ads and ads that fit into multiple categories above. I’ve been paid up to $40 per 1000 impressions. These ads pay out only when someone takes some kind of action after clicking the ad. Text links.

Advertising 47

Advertising Blogger Adsense CPC 47

Sprout Social

SEPTEMBER 6, 2018

Cost Per Mille (CPM) : Cost per 1000 impressions. Cost Per Action (CPA) : For campaigns with specific actions in place, like an App Install, CPA is measured per action. When looking at the CPM metric, Statista found that product catalog sales cost the highest at $4.77 CPM compared to the lowest at $0.48

Cost 111

Cost ROI Advertising CPM 111

Convince & Convert

JULY 23, 2013

Many marketers remain obsessed with the C-suite of metrics: CPM, CPC, CTR, CPV, and CPA. All too often, I see marketers pouring money into a display campaign that was once successful, but has since run its course and plateaued. If you want to waste money, buy media. If you want to make money, target the right people.

Buy 134

Buy CPA Metrics ROI 134