ProBlogger

SEPTEMBER 8, 2011

Cost Per Acquisition (CPA). Cost Per Click (CPC). Now AdSense do a combination of CPC and CPM ads—they mix them in. There are of course other typs of ads and ads that fit into multiple categories above. I’ve been paid up to $40 per 1000 impressions. Sponsorships. This is what I do on ProBlogger. Text links.

Advertising 47

Advertising Blogger Adsense CPC 47

Sprout Social

SEPTEMBER 6, 2018

Cost Per Click (CPC) : If your campaign is set to charge for clicks (users have to click on an ad), then the CPC will be your metric. Cost Per Mille (CPM) : Cost per 1000 impressions. Cost Per Action (CPA) : For campaigns with specific actions in place, like an App Install, CPA is measured per action. Time of year.

Cost 111

Cost ROI Advertising CPM 111

Convince & Convert

JULY 23, 2013

Many marketers remain obsessed with the C-suite of metrics: CPM, CPC, CTR, CPV, and CPA. All too often, I see marketers pouring money into a display campaign that was once successful, but has since run its course and plateaued. If you want to waste money, buy media. If you want to make money, target the right people.

Buy 134

Buy CPA Metrics ROI 134