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5 Social Marketing Stories You Need To Read This Week

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

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Fetching Friday – Resources Mashup & The Fourth

Kikolani

Vital contents of a business card – while some items may seem obvious, you’d be surprised how many of them get left off of a business card, a brochure, or a flyer printing. The 50 best social media blog posts in the first half of 2011 – feel like you’re behind? Is the bank of social capital broken ?

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Will You Abandon Your Friends to Seek Real Relevance

Convince & Convert

The answer is you can’t stop creating the content in the way that people you’re trying to reach consume it. Jay: An interesting stat that I saw in the book was that people on Facebook, I think it was, created 90 pieces of content a month. It’s three pieces of content a day. Brian: Wow. You’re an author.

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The Bamboo Project Blog: 21st Century Workplace Literacy: What Does that Mean and How Do We Engage More People in the Discussion?

Buzz Marketing for Technology

I find that when it comes to learning and instruction, I tend to run in two different circles, as evidenced by the "Learning" tab in my feed reader. I suspect our efforts to converse together, generate content, share resources, etc -- will appear in hindsight to be in the same league with early automobiles and passenger airlines.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

This has enormous implications for social segmentation, content creation, tonality, and appropriate success metrics. I also agree that ThinkGeek's approach with two Twitter feeds to satisfy the needs of different audiences (attitudinally based vs. demographically- or even activity-based) is a step in the right direction.

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Klout and the Reality of Return on Influence

Convince & Convert

I’m sure you experience this, and you mention this in the book, is that people maybe you don’t even know are tweeting you and maybe they’re leaving a comment, and in their mind they’re building up this social capital in your bank. ” I think Klout feeds into that mentality a little bit.

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