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How Buffer’s Content Team Collaborates + Our Content Calendar Template

Buffer Social

We work from a content calendar built in Notion, and in this post, we’ll go over how we work together as a content team, exactly how our content calendar is set up, and we’ll share a free template of our very own content calendar in Notion that you can duplicate and start using immediately.

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The Most Common Causes of Duplicate Content on News Media Sites

Adam Sherk

Even when the engines do a reasonable job of filtering out duplicates in their results, sites are essentially shooting themselves in the foot by splitting internal and inbound links to a particular piece of content across multiple URLs. Here are the most common causes of duplicate content on news media sites: Tracking codes.

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25 Important Search Engine Optimization Mistakes to Fix Right Now

Bill Hartzer

When you click a link or visit a web page on your web site, does the URL change? Flash can be embedded into html pages, so you may be okay–just make sure that you have other content on your web pages (lots of text) so that the search engines can read what your web page is about: search engines generally do not index and read Flash.

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5 Essential Blog Foundations for Strong SEO

ProBlogger

Content Management System Choosing the correct Content Management System (CMS) is imperative. While there are thousands of free and paid templates to choose from, you should not select one on design alone. I cannot recommend WordPress highly enough. The more SEO features a theme has, the better.

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How to Track Social Media in Google Analytics (Beginners Start Here!)

Hootsuite

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Under Property name , enter the name of your website or business (not your URL). Enter your website URL. Get the free template now! Here you can see engagement metrics for individual URLs.

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How to Get Verified on Pinterest: A Step-by-Step Guide

Hootsuite

Bonus: Download your free pack of 5 customizable Pinterest templates now. When you are verified on Pinterest, you will have a red check mark beside your account name and you will be able to display your full website URL right on your Pinterest profile (instead of leaving it hidden in the About section of your Pinterest page).

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70+ Resources on How to Start a WordPress Blog

Kikolani

You could almost skip the aspect of setting up the layout of the blog and just start posting, going with the default blog template provided by Tumblr. Google helps us out by showing us some traffic trends on different blogging and content management systems (CMS) on the web. It is a bit more user-friendly.