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A Double Dose of #measurePR

Waxing UnLyrical

Steve also recommended Raosoft’s sample size calculator , which will do the math for you (and which Narciso Tovar was quite happy about). This time around, he elaborated, explaining that online samples can be biased. Of course, this got folks talking about what “real users&# are, influence, and so on.

Klout 195
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Bing Search Engine Losing Users Fast

Bill Hartzer

9.08% 7.73% 7.26% Bing 6.76% 5.76% 5.44% (Based on a sample of 579,555,134 impressions across the Chitika network) Search Share: Unique Users August September October Google 79.86% 82.87% 83.82% Yahoo! 9.36% 8.03% 7.42% Bing 8.24% 6.56% 6.25% (Based on a sample of 273,537,852 users across the Chitika network). Share this on Reddit.

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Study: User-Generated Video Reviews Just As Effective as Professionally Produced TV Ads

Bill Hartzer

comScore, Inc. Videos were scored using comScore ARS’s content assessment methodology, ARS Zipline, which is used in the marketing industry as a means of quantifying the potential of advertising creative to be recalled and to persuade consumers. If that is the case, then why do we need to hire a professional to produce a video?

Study 95
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Some Perspectives on Pinterest

Social Media Marketing

I've been wanting to write something about Pinterest for the last 2-3 weeks, but haven't been able to because of a grueling work schedule, and rather than simply provide you an introduction to the site, I thought I would take a sampling of articles that have been written about it and see if we can explore some topics related to Pinterest instead.

Apparel 167
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Study Proves Facebook and Digg Visitors More Loyal; Twitter in Last Place

Bill Hartzer

The study, based on a sample of 33 million users on the online ad network Chitika , compared the number of visitors coming from major traffic sources. comScore Says Google Leads Internet in Brazil and India comScore, Inc. Visitors to Bing.com and Twitter.com are not as loyal. NASDAQ: SCOR) has recently released a study.

Digg 100
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All You Need To Know About Your Facebook Reach [Study]

Mindjumpers

For this purpose, today I have written about a research by EdgeRank Checker where they examined a random sample of 5,500+ Facebook Pages, to understand engagement rates through different activities on Facebook – Like, Share, Comment. Three out of four US Internet users visit Facebook daily according to comScore.

comScore 277