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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. What your competitors are doing in social media. Which voices are most influential in your market space.

Vocus 184
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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This saves time, effort and money in the long run, but it’s a step too many companies skip over.

Review 152
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Successful Blogging for Small and Medium Businesses

Akamai Marketing

What people expect from a blog is the ability to get to know the insides of a company, to hear a single voice, to get information or insight that they wouldn’t normally get. Be disciplined: develop an editorial calendar, leave room for newsy items that your company should be commenting on. Think beyond the marketing team.

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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. The best also monitor message boards and forums, easy to overlook but critical particularly for niche b2b products and services.

Tools 193
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Thirteen Tips for Effective Tagging

Buzz Marketing for Technology

Choose from over 240 products from companies such as Microsoft, Adobe, and Symantec. Message Boards. To get started, visit the popular social bookmarks manager del.icio.us  or another social bookmarking Web site and pick a tag that for your organization or cause. Visit TechSoup Stock. Networking.

Tips 174
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50 Habits of a Highly Effective Blogger " EdithYeung.com

Buzz Marketing for Technology

Limit the number of social bookmarking buttons. Create blog design that complements the rest of the personal or company brand. E3 Success Blog » Blog Archive » E-3 Carnival of Network Marketing - November 19, 2007 on 19 Nov 2007 at 5:07 pm. [.] Make RSS Subscribe button prominent and make it easy to spot.

Blogger 100