Cognitive Surplus - Use Social Connectivity to Change the World.
Convince & Convert
JUNE 29, 2010
Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. Convene, converse and collaborate. Ive founded 5 companies, and spent 15 years running digital marketing agencies.
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