Remove Communities Remove iPad Remove Loyalty Remove Retail
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How Social Media ROI is like Santa Claus

Saying It Social

The advice that gets the most votes by 5pm ET on July 23rd wins an iPad and more importantly to me, some pretty nice recognition in the social media community. eMarketer reports that consumers force retailers to adopt social strategy. I'm guessing for most of you the answer is both. if yes, please explain.

ROI 128
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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

Messages can deliver text alerts, subscriptions, broadcast advertising, competitions, campaigns for customer loyalty, customer profiling, cross-selling and reminders, the list goes on. SMS messages allow retailers to deliver promotions and discount vouchers straight to their mobile, based on previous purchases from the brand.

SMS 187
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Omnichannel customer experience: exploring seamless customer journeys

Sprout Social

The significance of an integrated customer experience Creating an integrated customer experience is crucial in today’s digital landscape for numerous reasons, including: It boosts customer satisfaction, loyalty, and promotes advocacy: Customers who have a great experience across all channels are more likely to remain paying customers.

Loyalty 121
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7 ways to transform your audience into brand evangelists

Sprout Social

Given the benefits that brand evangelism can bring to companies, working to inspire this loyalty is important for businesses to consider. Spend a #dayinthelife with a Chobani Retail Execution Manager to find out. This type of engagement takes commitment, but the rewards of loyalty and brand love are worth the results.

Brands 138
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The Truth About the iPad | Blogging and Content Creation | Social.

Convince & Convert

After a few days of messing around with it, the iPad reminds me very much of that remote control with a cord. Most of the chatter leading up to the iPad’s release was around how would it perform against standard computing tasks. I use my iPad instead of my iPhone, not instead of my MacBook. Same with email.

iPad 136
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Ignore Foursquare at Your Peril - An Analysis of Potential.

Convince & Convert

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Building brand loyalty: rewarding/recognizing customers who come in frequently and encouraging them to continue Foursquare and Gowalla are, in my opinion, focusing too much on this gaming aspect.