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How to Create a Content Marketing Architecture, Framework and Plan

Pam Moore

Just as building a new home or building takes time, building your business inclusive of a content marketing plan also takes time. If you want results with your content marketing effort you must create a content management system inclusive of goals, objectives, editorial calendars, alignment to needs of audience and the list goes on.

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Why Brands are Adopting the Digital Newsroom Approach

Proactive Report

People find their news and information on Facebook, Twitter and Instagram. So why should a brand bother with creating their own newsroom? Isn’t it enough to have your content posted on all your social accounts? They have a complete unit set up for producing content – Red Bull Media House. Not really.

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The 15 Most Life-Changing Editorial Calendar Tools

Writtent Blog

Online content marketing may be a relatively new practice, but editorial calendars are virtually as old as the publishing industry. While few brands can afford to be 12 months behind the times in the era of real-time publishing, it’s critical to take a lesson from traditional media in planning and preparedness. Google Docs.

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5 Ways to Build Online Authority Using Content Marketing - A Guest Post By Paul Chaney

Diva Marketing Blog

If you aim to develop a personal brand, it's important to have a domain name that uses your name (i.e., Most website content management systems incorporate a blog component. You can't afford to bypass social media if you hope to grow a strong, authoritative brand. Claim Your Domain Name. YourName.com).

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How to Optimize Your Content for Authorship Success

ProBlogger

One of the most important things you can do in 2014 as a content creator, is identify who you are as a personal brand by monitoring how you come across online. As a writer, it is essential that you are taking advantage of every opportunity you have to turn yourself into a developed brand. . If not, you should. Sharing is Caring.

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5 Ways to Build Online Authority Using Content Marketing - A Guest Post By Paul Chaney

Diva Marketing Blog

If you aim to develop a personal brand, it's important to have a domain name that uses your name (i.e., Most website content management systems incorporate a blog component. You can't afford to bypass social media if you hope to grow a strong, authoritative brand. Claim Your Domain Name. YourName.com).

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5 Ways to Win the Hearts of Your Customers With Blogging

Writtent Blog

We’ve curated some ways to tailor your blogging strategy to delight your current customer base: 1. Smart Web Content. This concept is known as smart (or dynamic) website content, and customizes on-page display in response to user behavior and preferences. image credit: FreeDigitalPhotos. Make Your Customer the Star.