Harp Interactive

OCTOBER 9, 2009

Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Build community platforms around real communities of shared interest.

Social Media 232

Social Media Press Release Marketing Widget 232

Mindjumpers

AUGUST 11, 2010

Interaction and participation play a role in both connected marketing and in conventional outbound forms of communication such as e-mail marketing. Word of mouth marketing has found a strong partner in social media which further emphasizes more personal and relevant relations with clients, prospects, brand advocates and communities.

Marketing 171

Marketing Module Forums Social Networking 171

SocialFish

APRIL 1, 2011

The Pros And Cons Of Facebook Comments (TechCrunch). bitly’s Got a Brand New Mobile Site! Real-Time Analytics For Social Plugins (Facebook Developer Blog). The State and Future of the Social Media Management System Space (Jeremiah Owyang). 29 social networks that have at least one million visitors per day (Royal Pingdom).

Sysomos 162

Sysomos Vimeo Social CRM Analysis 162

Jason Yormark

JULY 22, 2009

Step 1: Hit The Big Three (Facebook, Twitter, LinkedIn) It’s no secret that social networking is all the rage, so it doesn’t take a genius to point out that you need to start there. By far, Facebook , Twitter and Linked In are where I think most businesses should start their community building. Social Network Platforms 1.

Communities 190

Communities Tools Strategy Message Boards 190

Convince & Convert

FEBRUARY 8, 2012

Deb: It’s hard, because we don’t want to spam people, and we don’t want to say, “Will you please comment on my blog, dammit?” You have to make life a conversation and draw the community in. Jay: I like that quote, “You can’t schedule community.” We have to make it enjoyable.

Communities 122

Communities Activities Conference Conversation 122

Buzz Marketing for Technology

JULY 7, 2008

4) None of the following are community platforms: Wikis, Blogs or Forums. These are not platforms…these are implementations on top of platforms. Social Media is really just facilitating what are actually much more natural human interaction behaviors than traditional web was able to support. Go join that!

Communities 117

Communities Groups Groups Social Media 117

Convince & Convert

AUGUST 3, 2010

Facebook provides a way for users/consumers to interact with the brand; the website is a controlled medium that provides marketing/advertising instead of user feedback. While I can't dispute that good websites are falling by the wayside because of Facebook, one can't ignore the fact Facebook is a great platform to induce interaction.

Social Media 167

Social Media Facebook Marketing Consultant 167