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Tool Tuesday: PostRank Analytics

Akamai Marketing

There are several tabs within PostRank, each designed to give you a unique view of the data. Below this data, are the actual tweets about the post and who tweeted them. The Trends Page What I like: Again, quick, at-a-glance data shows which posts are most popular. Love how easy it is to read and interpret.

Postrank 134
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What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

While this crowd is hardly the “early adopters&# crowd, if you are marketing to boomers or anyone in retirement age, this data suggests that increasing your visibility on social networks is increasingly important. This age range is not a group used to unknowningly sharing data with marketers.

comScore 156
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Weekly Roundup: Measurement Matters

Waxing UnLyrical

Beginners’ guide to web data and analytics: ten steps to love and success , from Avinash Kaushik’s Occam’s Razor. You know, as you get ready to stuff turkeys and do all sorts of other unmentionable things. You don’t have to be Einstein to start measuring smartly. These posts should get you on your way.

Postrank 119
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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

Aggregation and de-duplication : crawling web data, aggregating multiple media databases, removing spam and duplicate articles 2. votes, comments, inbound links) and web analytics data (e.g. Traditional and social media measurement tools usually provide 3 broad types of automation: 1. website visitors and sales leads) 3.

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Color Clash: Pink or Purple?

Waxing UnLyrical

There’s a lot of data out there and I am aware that these are just a few tiny pieces. &# Even so, while this poll can hardly be regarded as statistically accurate (especially since I messed the question up), pink still holds its own against orange. Read All About It! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Class 248
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Measurement… Supplemented

Waxing UnLyrical

Title image: Lukasz Strachanowski via Flickr, Creative Commons Life… supplementedâ„¢ data courtesy and used with permission of Priya Ramesh, CRT/tanaka Thanks so much for stopping by WUL! It’s about what you’re going to try to get your target audience to do. Not that difficult, is it? Read All About It!

Postrank 151
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How A Fake Taxidermist Is Keeping AT&T On Its Toes

Waxing UnLyrical

After we finish filtering out the profanity, a team of crack animal trainers and fashion bloggers feed these data into an NSA-grade Random Comedy Generator that writes suggested tweets for the following day. Our secure war-room in an undisclosed location monitors real-time dropped call information from our network of private satellites.

Wireless 185