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What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

While this crowd is hardly the “early adopters&# crowd, if you are marketing to boomers or anyone in retirement age, this data suggests that increasing your visibility on social networks is increasingly important. This age range is not a group used to unknowningly sharing data with marketers.

comScore 156
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How A Fake Taxidermist Is Keeping AT&T On Its Toes

Waxing UnLyrical

Perhaps when I suggested that all AT&T mobile plans would now include free antidepressants & rage therapy kits. After we finish filtering out the profanity, a team of crack animal trainers and fashion bloggers feed these data into an NSA-grade Random Comedy Generator that writes suggested tweets for the following day.

Wireless 185
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Like Stuff On Facebook? Say Cheese, You're An Ad!

Waxing UnLyrical

Doesn’t it call to mind the Flickr-Virgin Mobile brouhaha from a few years ago? When I see traffic data for my own site and for a clients 30% of the browsers potentially could block the ads. You read that right. You cannot opt out of your activity being turned into advertisements. Will be curious how this goes. Read All About It!

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