Smarter Ways to Measure Authoritative Content
Waxing UnLyrical
AUGUST 7, 2015
So when you’d research bloggers for outreach, that was a huge factor. What does this mean for your content? That no matter how good it is, how it is disseminated and received in social channels has a lot to do with whether or not your story will get play. So those were part of your core suite of metrics.
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