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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

B2B 279
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How to choose the right social media channels for your business

MegaBytee

It has the lowest CPC rates is one of the reasons why many businesses use it to promote their products. Linkedin is a good platform for professionals; almost 57% of LinkedIn traffic comes from mobile users. Which social media platform must be used for gaining leads? Facebook has 2.74 billion monthly active users.

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Facebook Lead Ads: Coming to Desktop, Carousel, Video, CRM Integration

Jon Loomer

In particular, most advertisers have seen the issues with collecting information from users while on a mobile device. While costs to reach and get engagement tends to be cheaper on mobile than on desktop, getting the conversion is usually more expensive. Within the ad set, you may notice that the only option is mobile.

Video 120
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6 Tips for Building a Successful LinkedIn Company Page

Oktopost

LinkedIn company pages are now used to define and drive branding. With all that in mind, it is imperative that companies understand and invest in building, polishing, and utilizing a successful LinkedIn company page. For many LinkedIn users,, your company page will be their first impression of your business.

LinkedIn 110
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130 most important social media acronyms and slang you should know

Sprout Social

Mostly used on Twitter and Instagram.You’ll typically find users and companies asking followers to “DM for inquiries” as you can see in the screenshot below. Companies, influencers and celebrities alike often ask their followers to “RT” a post if they agree with it. B2B – Business to business. CPC – Cost per click.

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Your Social Media Guide to the Holiday Season: How to Prepare for It (and What to Avoid)

agora pulse

CPC costs will go up. Novelty sock companies should use a listening dashboard to see what their competitors are up to this holiday season. People are ready to buy now, both in B2B and B2C industries, and that means that their engagement on your profiles could hold a lot of weight. You may not be able to afford not to.

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Your Social Media Guide to the Holiday Season: How to Prepare for It (and What to Avoid)

agora pulse

CPC costs will go up. Novelty sock companies should use a listening dashboard to see what their competitors are up to this holiday season. People are ready to buy now, both in B2B and B2C industries, and that means that their engagement on your profiles could hold a lot of weight. You may not be able to afford not to.