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Metaverse dangers: How to protect brands from the dark side

Sprout Social

According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. Leaders will need to continue identifying and addressing metaverse dangers if they want to scale their metaverse strategy.

Brands 110
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Sports and The Metaverse – Anima Mundi, AFLMint and Australian Sports

Laurel Papworth

What does the Metaverse offer Sports as far as a future directions, NFTs and revenue, building rituals, rites of passage and membership, as well as driving community engagement? So the idea that we have competition and collaboration working together is an intrinsic part of community building. It’s from Queensland University.

Sports 64
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22 Twitter revenue streams – monetizing tweets

Laurel Papworth

Whenever I present or give classes on monetizing social networks and online communities people usually have two questions. Virtual Real Estate a tough one again if you are not a virtual world like Second Life but how about a special forum for payment. One, should we monetize other people’s activity?

Twitter 99
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The Metaverse: What it is and why it matters for brands

Sprout Social

To put it simply, the metaverse is an all-encompassing term that refers to immersive, hyper-realistic virtual environments where people can interact via personalized avatars. The book described the metaverse as a digital world that exists parallel to the physical world, with the ability to visit virtual spaces at will.

Brands 108
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How to Get the Most Out of Virtual Events You Attend

agora pulse

Here are some tips for attending your next virtual event. First things first: Be sure to have a strategy in place before you attend a virtual event. To promote the fact you’re attending or speaking at a specific virtual event, you can: Network with other attendees beforehand. Strategize Your Attendance. Speak for free.

Eventful 153
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The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

Add an avatar and a bio at the minimum. It’s important to understand the communities you contribute to and to understand the rules of the sites that you target. FriendFeed is a service but it’s also a community. It’s about the collective, the community, and the common good. Not humanizing your profile.

Handbook 279
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Facebook Credit: Zuckerberg next Treasurer of the Internet App2User

Laurel Papworth

Called Facebook “Credit&# it includes a real world component named, rather fetchingly, “App2User&# , which aims to encourage merchants and loyalty programs like Qantas Frequent Flyer points and Flybuys and whatnot to use the Facebook points social media system. Social Networks and Online Communities – maybe Twitter?

Facebook 105