Convince & Convert

SEPTEMBER 21, 2010

That’s the brand engagement holy grail that we’re all seeking. Working on campaigns for several clients and its been a slow haul, especially for a new brand. Working on campaigns for several clients and its been a slow haul, especially for a new brand. It’s about humanization.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

JULY 8, 2008

People are different, communities are different and marketers/brands are different. As a result, the acceptance or success of a social media marketer will vary in different communities, using different tools and for different brands. But those basic rules will apply everywhere social media and marketing collide.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

I tweet more frequently too, using HootSuite (my favorite Twitter application by far) to schedule tweets down the road. I promote new people. It’s why Zappos is always the big Twitter brand awareness case study. I totally agree with Tamar that authenticity is the key Joel p.s. great article & great comments!

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

APRIL 14, 2010

Thanks to brand new technologies that consistently and constantly claim our attention spans, thereby requiring us to shift our focus on a very regular basis, we’re no longer willing or able to sit still. or offer consulting immediately after getting 20k followers via using automated friend adder applications.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

I’d add authentic but it’s def. Reply Tamar Weinberg February 23, 2010 at 5:45 pm Yup — authenticity is probably a vital part of “passion.&# I don’t think one can be passionate without being authentic. Reply Tamar Weinberg February 25, 2010 at 4:19 pm LOL, it’s still applicable, Eric!

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Personal) Branding. Building a Brand/Brand Evangelism. Social Media: Getting Started, Implementation, and Execution. Social Media (and Beyond): Small Business. Twitter Chats and Twitter Parties for Brands (Stephanie Schwab): Twitter chats: it’s what we do now. Here are how brands can get involved.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

JUNE 6, 2011

It is trying, instead, to create a more authentic kind of value — and to do that, you need ideals. He is the author of B2B Marketing Insider , a contributor for the SAP OnDemand blog and also a co-founder of social news site Business2Community.com. David has published 15 books and his latest is Brand Relevance.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196