Convince & Convert

AUGUST 10, 2010

Personally, I had a problem with an airline recently. You'd be lucky to find anything about Mr. Fux online even with a google search. You'd be lucky to find anything about Mr. Fux online even with a google search. But now, it’s not based on assumptions, we can categorize based on real data. Customer service?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Firebelly

NOVEMBER 15, 2012

No offense to those who rely upon Google for their answers – it’s just not so easy to find specific help on this topic. Social media is easy for companies that produce soft drinks and TV shows. But not so much for airlines, phone companies, B2B companies and retailers. . The Oracle Debacle.

Social Media 241

Social Media Hotels Retail Airlines 241

Convince & Convert

SEPTEMBER 11, 2011

Google, which “ranks&# Web pages. You think Southwest Airlines would have liked a data feed that automatically appended Klout scores to passenger manifests before they kicked Kevin Smith off a flight? It’s one piece of information that needs to be combined with (ideally) several others to do social CRM well.

Klout 159

Klout Nielsen Influencer Social CRM 159

Convince & Convert

APRIL 12, 2012

I really think Google+ should have bought them. To keep it out of the hands of… Eric : Yeah, now Google and Twitter can’t buy it. There’s a sense that social media is actually mitigating negative word of mouth for these large customer service organizations. Get it, totally smart. I’ll tell you what.

Hotels 118

Hotels Instagram Authentication Social Media 118

Convince & Convert

APRIL 27, 2010

And, historically I have often cited US Airways as an example of a company that I would avoid at all costs (quite literally, I would be willing to pay more to fly any other airline because of how terrible my experiences have been). link] AreYouBeingServed RT @MTw1tter: @service squad Can we expect this in Sg?

Social Media 131

Social Media Strategy Airlines Types 131

Convince & Convert

JULY 9, 2010

I recently got chose as an influencer by Klout ( [link] ) and Virgin Airlines to take a free round-trip flight. The basic strategy behind any successful marketing is transparency and creativity. While transparency itself gains authenticity, creativity spreads your business viral!

Influencer 122

Influencer Ustream Authentication Social CRM 122