Convince & Convert

AUGUST 10, 2010

Personally, I had a problem with an airline recently. McCann good article on "influence mining" being the next gold rush [link] #social #crm #gist #socialmedia [link] Eric Ludwig RT @SocialMedia411: Why Influence Mining is the Next Gold Rush (Jay Baer): [link] (Brotha you're on it! Customer service?

Social CRM 135

Social CRM Influencer Klout Social Media 135

Convince & Convert

FEBRUARY 24, 2010

Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals. Now, he tweeted it to his 1.6 million followers, and it becomes a national incident in minutes.

Compete 116

Compete Conference Organization Social CRM 116

Convince & Convert

APRIL 12, 2012

At this point, everybody has complained about every airline imaginable, and they’ve had the worst experience imaginable with Delta, United, American, you name it. Jay : To Eric’s point, I think you were probably listening to his run down of this week’s social media stat of the week. What do you think about that?

Hotels 119

Hotels Instagram Authentication Social Media 119

Convince & Convert

APRIL 28, 2010

Would the VP of Customer Satisfaction of Southwest Airlines have called Kevin Smith at home (after he was kicked off a plane for being too portly), if Kevin Smith did NOT have 1.6 Fly more miles, get priority seating on an airline. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

Social Media 150

Social Media Strategy Influencer Social CRM 150

Convince & Convert

JUNE 8, 2010

million times, and takes United Airlines out behind the woodshed for a musical ass-kicking. Titled “Taylor Guitars Responds to United Breaks Guitars&# it features an unedited Bob Taylor in the factory unspooling an array of helpful tidbits about airline rules, TSA guidelines, and the protective qualities of guitar cases.

Social Media 129

Social Media Foursquare Consultant Airlines 129

Convince & Convert

APRIL 27, 2010

I'm presenting at a leadership conference (of engineers) this weekend and one of the points I will try to make is that “Information isn't boring by accident. I'm presenting at a leadership conference (of engineers) this weekend and one of the points I will try to make is that “Information isn't boring by accident.

Social Media 133

Social Media Strategy Airlines Types 133

Convince & Convert

JULY 9, 2010

I'm headed to Dallas next week for the eWomenNetwork 10th annual conference with a couple thousand women!! I recently got chose as an influencer by Klout ( [link] ) and Virgin Airlines to take a free round-trip flight. I think CoverGirl showed it well w/ your example. link] Mari Smith Love it!!! How can I help you?

Influencer 123

Influencer Ustream Authentication Social CRM 123