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22 influencer marketing statistics to guide your brand’s strategy in 2023

Sprout Social

Instagram is the top influencer marketing platform worldwide 89% of marketers agreed that Instagram was the number one influencer marketing platform. Influencer marketing advertising statistics Social media advertising is also a big part of influencer marketing. billion by 2027. It hit $16.4 It hit $15.2

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Social Commerce: How Social Media Is Changing the Online Shopping Experience

Later

Social commerce — the process of selling products directly on social media — is revolutionizing the e-commerce industry. . In fact, the global social commerce market is estimated at $89.4 billion by 2027. . View this post on Instagram. What Does Social Commerce Mean for Small Businesses?

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Everything You Need to Know About Ecommerce Chatbots in 2022

Hootsuite

Gartner predicts chatbots will be the main customer service tool for 25% of companies by 2027. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Most messenger bots integrate with WhatsApp, Instagram, Facebook Messenger, and Google Business Messenger. billion by 2025 ?

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Social media and hospitality: How 4 brands are serving 5-star experiences

Sprout Social

These experiences extend to all customer interactions, especially those on social media. New generations of consumers choose social as their communication channel of choice, and turn to their favorite networks to plan everything from their next restaurant reservation to a complete travel itinerary.

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25 WhatsApp Stats Marketers Need to Know in 2022

Hootsuite

Fast forward thirteen years and WhatsApp is owned by Meta, who operates the platform as part of its Family of Apps, which also includes Facebook, Instagram, and Facebook Messenger. Could we be bold and predict that by 2027, the number of WhatsApp users could be 3 billion MAUs (given their previous track record)? also use Instagram.