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The 2024 Guide to Social Media Strategy for Executives

Hootsuite

Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. But how do you know if your content is enhancing what people think about your company?

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Tab’s Chocolate Social Media Strategy: A Tempting Recipe For Success

Keyhole.co

But turning a mere dorm-room startup into a global sensation hasn’t been the easiest for founder duo Oliver Brocato and Jake Lewin. This paid off, leading them to build a strong community around their niche. With 2,400 members, it built a close-knit community where users post content and hold discussions around the brand.

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22 Side Projects From the Buffer Team

Buffer Social

Though some companies prefer that anyone on their team not have side projects and actively discourage it, that has never been our way at Buffer. Currently under construction and set to open in early 2024. We host events, facilitate mentorship programmes and give out funding through scholarships, and a plethora of other initiatives.

Project 62
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Top 10 Social Media Reporting Tools

Oktopost

billion (USD) by 2024. People get caught up in numbers that seem great, but don’t seem to generate any additional value for the company. How much value it’s bringing to the company. . Keyhole is particularly for companies that use influencer marketing as a part of their strategy. It’s projected to grow by almost $9.4

Report 126
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Five Best Practices of Instagram Ads for B2B Companies

Webbiquity SMM

With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. Image credit: DataReportal Here are three more reasons for B2B companies to invest in Instagram ads: Stand out from the crowd.

B2B 170
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Top 10 LinkedIn marketing agencies for 2024

Oktopost

The process often involves: Crafting a compelling headline and summary Embedding multimedia content such as presentations or demo videos about your company Adding relevant keywords to each profile Source 5. Best for: B2B startups looking to expedite growth through LinkedIn.

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The Metaverse: What it is and why it matters for brands

Sprout Social

The metaverse is projected to become an $800 billion market by 2024 and tech giants are already investing millions to make this dream a reality. Major companies and startups alike are becoming early adopters, collaborating with metaverse companies to create branded activations and more. The short answer is yes.

Brands 116