Remove 2015 Remove Communities Remove Social Media Remove UGC
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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

Try pinpointing your most engaged newsletter subscribers or social media followers, or most frequent customers and then reaching out with a more personalized message and discount code.  Live shopping There is so much untapped potential for social media lives when it comes to Black Friday and Cyber Monday.

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7 Tips for Staying on Top of the Social Wave

Direct Marketing Observations

With social media, you would have to have lived in a cave on an island in the Pacific to not know how ubiquitous it is. We used to marvel at UGC, but what is it when large organization start to pass their content off as UGC? Know the difference between “real&# UGC and professional content. Your competitors?

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Using Social Listening to Reveal Actionable Insights

Talkwalker SM

This post originally appeared on the Crosby Marketing Blog and was written by Social Media and Content Director, Lindsey Goebel. Using the social media analytics platform Talkwalker , we learned these three articles alone had a combined reach of more than 40 million people. Follow her on Twitter: @LindseyGoebel.

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7 Great User-Generated Content Campaigns

Pixlee

User-generated content enables a brand’s passionate customers to become advocates, in turn building engaged communities around products and services. According to a report from Adweek , 85% of users surveyed found visual UGC to be more influential than content made by the brands directly.

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How to Cut Through the Clutter With Your Holiday Content

Convince & Convert

Century 21 is also using the holiday as an opportunity to encourage its community to eat slow and enjoy time with loved ones. The company made this announcement in a video with CEO Jerry Stritzke and encouraged its community to instead #OptOutside. Dunkin’ Donuts (@DunkinDonuts) November 25, 2015. Take a Stance.

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5 Tips for Launching a Follow-Worthy Instagram Account

Sprout Social

In 2015, 33% of Fortune 500 companies had invested in Instagram–a 13% increase from the previous year. Brands that are thriving on popular social platforms are using consistent, well-crafted visuals that are a mix of branded and lifestyle imagery. Social media loves a good hashtag #selfie or #TBT. Define Your Objectives.

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5 Proven Strategies for Improving Your Social Media Engagement

Oktopost

Putting yourself out there is never easy, particularly when driving engagement on social media feels like a game of part luck, part guesswork. Don’t get us wrong – social media will always be something of a mystery. At Oktopost, we’ve got the eagle-eye view on social media – and how best to use it.