Writtent Blog

MARCH 7, 2014

SEO is the first point on your content marketing “ ta-da” list. For best practices in SEO check out 22-Point Blog Post Checklist: Before You Hit the Publish Button. It’s best to include them in your post to improve SEO. Syndicate your RSS. Syndicate your RSS. Optimize it for search engines! Share it on social.

Syndication 95

Syndication Content Marketing Alltop 95

Social Media Strategery

JANUARY 20, 2014

As we’ve seen time and time again , turning over your brand’s reputation to an intern isn’t always the wisest choice. Most brands now know the real costs of social media marketing are not as great as the opportunity costs of bad social media strategy. It’s become overwhelming. The social media arms race benefits no one.

Social Media 104

Social Media Compete Cost Syndication 104

Buffer Social

APRIL 5, 2017

Our T-shaped marketer diagram relies heavily on the foundation that Brian Balfour laid with his T-shaped description back in 2014. For instance, Brian Balfour’s 2014 model includes conversion rate optimization (CRO) as a foundational skill. Branding and positioning. Resource: Skype’s brand book. Copywriting.

Marketing 108

Marketing Diagrams Skills How To 108

ProBlogger

MARCH 11, 2014

Start with a well-researched blog article, and end with all types of content that generate brand awareness in different, exciting ways. Why content marketing smart works better in 2014 than it did in 2013: Every prediction article I’ve read (including the one I wrote ) has talked about a shift in content. Make them awesome.

Content 51

Content Case Study eBook Statistics 51

Buffer Social

OCTOBER 18, 2016

Recommended reading: Simple SEO Wins for Startups with One Page, One Term. Global Head of Growth & SEO at HubSpot. While being the Global Head of Growth & SEO at HubSpot, Matthew Barby has found the time to share his knowledge and insights into all the great things he does at HubSpot on his personal blog. URL: [link].

Startup 40

Startup URL Hubspot Marketing 40

Proactive Report

NOVEMBER 10, 2012

A social audit maps your brand’s complete social graph – both internal and external. Delving into the conversations that are taking place online about your brand and your industry is a new way of getting real intel from all stakeholders without a biased setting. And they’re very passionate about their niche.

Mobile 111

Mobile Reputation Social Graph Skills 111

Webbiquity SMM

DECEMBER 30, 2014

While some of these posts date back the beginning of 2014, all remain relevant and useful. After sharing some compelling statistics–“the content marketing industry (has) grown to a $44 billion industry…93% of B2B brands and 90% of B2C brands are now using content marketing to educate consumers about their brands.

Content 194

Content Tips Marketing B2B 194