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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. The next-most-effective lead gen tactics are paid search (32% vs. 9%) and webinars (30% to 6%). ( SEO drives traffic, but email drives conversions. eMarketer ). Marketing Charts ). iMedia Connection ). B2B Lead Blog ).

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Fetching Friday – Resources Mashup & The Science of Productivity

Kikolani

The Top 75 Must-Read Online Marketing Blogs – Last year, I compiled 75 Marketing Blogs that covered conversion, content, email, paid search, SEO, analytics, blogging, and social media marketing. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week.

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Fetching Friday – Resources Mashup & The Future of Google Author Rank

Kikolani

From the Pros: 7 Advanced PPC Tools – Trada worked with PPC industry pros to collect the most impactful, often underrated tools that will make your job easier by giving you a more informed, effective and profitable paid search marketing program. Do you wonder if your blog is optimized for social media conversions?

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Fetching Friday the 13th – 25 Marketing Links

Kikolani

An Introduction to Paid Search Marketing for Small Businesses – If you’re looking to boost your traffic, or you’ve lost your search engine rankings in one of the latest Google algorithm updates, then paid search marketing could be a good option for your business. Search Engines / SEO.

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing. billion) than they did for broadcast television in 2013. billion on online display (banner) advertising in 2013–30% of the total online advertising spend. 31% included conversion rate optimization. DashBurst ).

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

And more than a third (36%) say they can’t accurately attribute online conversions to the correct marketing channels. B2B marketers put email marketing at the top (with 51% saying this is a highly effective tactic) followed by SEO and content marketing (38% each), offline events like trade shows (31%) and paid search/online ads (29%).

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. State of Search ). .” 24% say marketing’s influence on sales and 16% cite conversion rate as the key metrics. Google accounts for 90% of search traffic to b2b websites.