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What is Good Engagement Rate?

Oktopost

How to define a social media insight and come to meetings with data that matters to the business. Why looking at social media engagement rate is actually a disservice to proving your value as a social media manager. Matt Bailey is a 15-year internet marketing veteran, author and entrepreneur.

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Top LinkedIn Demographics That Matter to Social Media Marketers

Hootsuite

LinkedIn launched in 2002 to help business professionals network and connect. Now that you know more than ever about your potential LinkedIn audience, take your marketing strategy to the next level by scheduling posts and managing your LinkedIn presence using Hootsuite. LinkedIn general demographics. Get Started.

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Social Media APIs Explained (In Simple Terms)

Hootsuite

A social media API is a piece of code that allows social media networks to integrate with third-party apps and tools — for example, social media management tools like Hootsuite. It gives external developers access to certain kinds of data that social media-related tools require to work.

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The History of Social Media in 33 Key Moments

Hootsuite

Friendster (2002) Launched in 2002, Friendster was originally going to be a dating site that would help set up people with friends in common. Hot or Not is rumored to have influenced the creators of Facebook and YouTube and nurtured millions of insecurities. You could create a profile, include “status updates,” and reveal your mood.

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5 Secrets to Better Brand Engagement on LinkedIn

agora pulse

Since LinkedIn was born in 2002, it has been viewed as the go-to channel for business professionals. However, the channel was criticized by social media managers for being late to the party with video. Their posts make me want to engage with them, work with them, and do business with them. . Add Video to Your Content Mix.

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Neuromarketing: Surprising Facts Businesses and Marketers Should Know

Buffer Social

The term neuromarketing was first published in 2002 but there is some research that goes back into 1990. Hailley : You might be asking yourself why we need to jump on this complex scientific train and really there are a lot of benefits to neuromarketing for social media managers. one to remember is for surveys.

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Social Pros 20 – Katie Morse, Billboard

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jill : Yeah, I’ve been a fan since 2002. Click the play button to listen here: Download the audio file: [link].

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