Janet Fouts

NOVEMBER 3, 2010

If you read my blog very often you know that I love to teach people how to get the most out of social media. Hello, I’m a social media coach…) Whether it’s in groups, bootcamps,webinars, one-on-one or right here on my blog, this is my passion. High-level strategy calls? Your Name (required).

Social Media 135

Social Media WordPress Class Training 135

Janet Fouts

DECEMBER 14, 2011

You’re happy in your company, so why build a personal brand through social media? You’ll find a community of other people working in that very same space participating in social media somewhere. Once you find out where the people you want to talk to are you can create a strategy to build your brand.

Company 148

Company Social Media Policies Guidelines 148

Janet Fouts

MAY 30, 2012

First it was the meteoric rise of the new platform and social media types rushed to learn it and get those tips and tricks posts out. With the recent hoo-ha about brands abandoning Google + pages for Pinterest , I reached out to my network to ask some top social media practitioners what they thought. OptimizeBook.com.

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Google Social Media Sentiment Conversation 133

Janet Fouts

APRIL 18, 2011

Listening is the most important part of any social media strategy. Thing is, effective social media listening isn’t as intuitive as it may sound, and some never really get the value of it until I can show them cases.

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Janet Fouts

SEPTEMBER 26, 2021

Employees are no longer satisfied with the autocratic leadership and stilted engagement strategies that used to be the norm. Follow Mark on Social media: Twitter. The massive disruption we’ve been through the last few years has caused a paradigm shift in how we live and work. Forbes, and many other publications.

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Blogger LinkedIn Engagement Company 227

Janet Fouts

JULY 13, 2020

As responsible and conscious marketers we are taking a closer look at how marketing is handing issues of culture, diversity and inclusion, especially on social media (this is mindful social after all!). Aleya Harris is the founder and owner of Flourish Marketing. Connect with Lynn: twitter.com/lajbiz. linkedin.com/in/lajbiz.

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Brands Marketing Committee Consultant 226

Janet Fouts

MAY 11, 2011

People who want to use social media to advance their professional reputation, attract business or build a brand often struggle with deciding where the line is between personal conversations and professional ones. If you’re using social media for your business, know this. Take my friend Shelly Kramer for example.

Social Media 137

Social Media Trends Reputation Authentication 137

Janet Fouts

JANUARY 16, 2011

With social media networks you have a world of opportunities to reach out and create relationships with people who actually want to talk with you. When you ask them about a subject they are passionate about, you tell them you actually care what they think and you respect their opinion. Even if you don’t agree with it.

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Social Media Class Sports Conversation 134

Janet Fouts

OCTOBER 25, 2010

One of the questions people ask in our initial social media strategy sessions is “How will I know if I’m doing it right?&# Rather than go into yet another social media metrics debate let’s pretend for the sake of argument that you’ve already set up one or two social listening tools.

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Social Media Data SM2 Radian6 132

Janet Fouts

JUNE 30, 2013

Here’s another Haiku Deck, Social Media 101 and another on Social Media for Sales. Social Media Tips and Tricks Twitter strategy' After I came up with the idea for this post I put the whole thing together sitting on the patio in less than 20 minutes.

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Twitter iPad Social Media Tips 161

Janet Fouts

OCTOBER 9, 2014

Content calendars can be an excellent tool to plot out your social outreach strategy for creating and sharing content over time. Content calendars aren’t a shortcut to social media engagement. Corporate Social Media Social Media in Action Social Media'

Content 139

Content Curation HootSuite Template 139

Janet Fouts

SEPTEMBER 27, 2010

I was invited to moderate a panel on social media strategy at the Public Radio Directors Association ( PRPD ) conference in Denver. The panel was about creating a social media strategy. KUT uses a lot of different social media tools. They’ve used Gowalla and HelpAttack!

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Conference Social Media iPhone Strategy 132

Janet Fouts

AUGUST 27, 2018

Social media is an amazing marketing channel and I love the challenge and constant learning curve. Creating social strategies as CEO of Tatu Digital Media, and working with people who wanted to learn how to use the tools of mindfulness and emotional intelligence to be more productive and happier in their lives.

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Social Media Management Team Study Meeting 104

Janet Fouts

APRIL 18, 2014

Especially in social media, taking the time to actively notice what’s going on before engaging can lead to a more focused, enlightening and productive experience for everyone. Instead of letting the cacophony of social media and business matters drive you, take control of what you allow to be important.

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Energy Social Media Social Networking Issues 144

Janet Fouts

OCTOBER 6, 2013

There has to be a strategy to create the content, how to distribute it and when and where that’s going to happen. I’m saying you need a strategy. Social Media in Action Content Marketing' That didn’t happen either. I’m not saying content marketing is another snake oil scam. Stay tuned!

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Content Marketing B2B Reputation 134

Janet Fouts

OCTOBER 2, 2013

If you’ve got an engaged social media presence start looking at who those people are. Look through your social media engagements for issues people are having and help them resolve the issue. Which may or may not be on how to create a contnet marketing strategy. Take the time to get to know your market.

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Advertising Content Marketing Press Release 182

Janet Fouts

MARCH 16, 2014

That last one is a trick by the way, you need to know that content marketing is a long-term strategy. Equally, if you expect it to stand alone without the support of the people in your social networks you may as well rent a billboard in the desert. social business Social Media Tips and Tricks'

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Content Marketing Fashion Curation 145

Janet Fouts

DECEMBER 30, 2014

Of course older generations like Boomers have also adopted technology and social media to research before buying and that age group holds 3/4 of the nation’s wealth. Let’s take a more mindful approach to marketing, especially through social media. So let’s quit focusing on labels shall we? No excuses.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Janet Fouts

JULY 28, 2013

I’m excited to be a part of this conference as a panelist on ” Creating a Content Factory to Feed Your Inbound Marketing ” moderated by Butch Stearns , Chief Customer Officer, The Pulse Network, Blake Landau , Social Media Program Manager, Support, Intel, and Darya Trushkina , SVP of Business Development, NARR8.

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Conference Feed Feedly Social Media 133

Janet Fouts

DECEMBER 12, 2014

Use Facebook as just another social media network in your toolbox but not as the be-all end-all of your marketing campaign. Every brands needs are different of course, and if you need help evaluating how your brand is using social media as part of your marketing strategy let me know.

Engagement 143

Engagement Brands Facebook Journal 143

Janet Fouts

APRIL 29, 2013

Silicon Valley Tech Women held a panel at the shiny new SalesForce offices in downtown San Francisco entitled Leveraging Social Networking to Advance Your Career. Global Social Media Marketing, Cisco Systems. Quality over quantity was agreed on across the board as the best strategy. Social media isn’t about you.

Social Networking 138

Social Networking Yammer LinkedIn Resources 138

Janet Fouts

JUNE 17, 2013

read this: “ How to Participate in a Tweet Chat “ Social Media Networks Twitter strategy Video OneQube Twitter Twitter chat Twubs' You can filter out the noise and focus on the discussion, and all the other new features are very exciting for staying on top of what’s happening on Twitter.

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Twitter Tools Directory API 141

Janet Fouts

MAY 21, 2012

I saw a lot of sales strategies ranging from “you’ll never find what you want you should settle for this” to “I’ll cut you such a deal that you’ll start to like this car after all” I’m a salesperson too, and I’m not an easy sale, but I truly appreciate a salesman who is about service first.

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Questions Social Media Price Skills 134

Janet Fouts

JUNE 14, 2011

Whether you work with a grass roots organization or a humongous nonproft you know that social media can be an effective way to make your message more visible out there in the world. Do you use video as part of the social media outreach for your nonprofit? Here’s a welcome video from Rik created in Second Life!

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Virtual World Collaboration Education Curation 136

Janet Fouts

JULY 7, 2014

Facebook Googleplus Social Media Tips and Tricks Twitter strategy Google Plus hashtags Twitter' OWN your hashtags, Don’t leave them hanging out out there without a plan, give them love and rally your supporters to help. Explore common hashtags at Hashtags.org to learn more. Disclosure, @TheDesmondTutu is a client).

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Hashtag Proposal Open Source Twitter 156

Janet Fouts

JULY 9, 2010

Click here to grab your free SEO copywriting report by Copyblogger founder Brian Clark, a step-by-step strategy for creating content that scores well, is highly readable and engaging, and ranks well in search engines. Tags: Social Media Tips and Tricks Social Media Tools Plugins Seo Wordpress Wordpress SEO.

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WordPress SEO Joomla Drupal 133

Janet Fouts

FEBRUARY 17, 2011

According to Altimeter Group’s Jeremiah Owyang , social CRM will give businesses a way to really focus on listening to what their customers want and still have time to do business. “Jeremiah Owyang’s vision of Social CRM where products that we want will find us, will be realized. Steve Farnsworth, Jolt Social Media.

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Social CRM Lithium Collaboration Small Business 127

Janet Fouts

NOVEMBER 29, 2010

Well, at least in social media circles anyway. Say you send me a friend request on a social network. What are your strategies for deciding who to connect with or not? Tags: Social Media in Action. Here’s what I mean by that. If I don’t know you I’m going to go look at your profile.

Social Networking 133

Social Networking Buy Social Media Conversation 133

Janet Fouts

NOVEMBER 17, 2011

It’s really not much of a strategy to try to make the most ripples possible unless you have something deeper to share that will really attract people for more than a quick hit. Social media is all about reciprocity and never more so than here. Dig through the ripples in your area of interest. CircleCount.

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Google Content How To Badge 138

Janet Fouts

JUNE 11, 2019

Cynthia helps clients articulate their visions, develop working strategies to help them meet creative goals, and she guides clients with a sense of accountability to the art and expression of their creative vision. Registration for this class is a one-time fee of $18.50 (US) Sign Me Up!

Journal 96

Journal Class Training Course 96

Janet Fouts

APRIL 24, 2013

Chunking up content–like a webinar for example–into short segments that demonstrate particular tools, techniques or strategies allows you to use that webinar for multiple audiences and extend it’s value considerably. One piece of content can be re purposed in a multitude of ways. Segmentation and testing. Email Marketing.

Marketing 134

Marketing Smart Phone FAQ Patterns 134

Janet Fouts

FEBRUARY 8, 2012

There’s a deep, dark secret that the social media marketers don’t want you to know. It doesn’t matter what your social media strategy is unless it includes what you expect the prospect to do after they find you through social media. They’re your social media evangelists.

Social Media 140

Social Media YouTube Google Tools 140

Janet Fouts

JANUARY 13, 2018

I was going to say you should consider your ad strategy going forward, but heck, we don’t know what is going to work right now, so a little judicious testing is probably your best bet. Create content that gets your fans talking to each other on your page. Talk back to them, and encourage them to come back for more.

Facebook 125

Facebook Marketing Discount Authentication 125

Janet Fouts

JUNE 11, 2012

Here’s a collaborative board I participate on with some of my social media pals pinning infographics , created by Mark Ivey. Letting others posts to your board takes the pressure off one individual and allows everyone who contributes to benefit when everybody posts.

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Strategy Fashion Collaboration Widget 165

Janet Fouts

JUNE 3, 2013

If you need some free or low-cost listening tools here’s a list of social media listening tools to get you started. A good crisis strategy lets everybody know who is responsible and for what and adds a sense of security when something does happen. Trying to smother a social media crisis is like gas on a fire.

Social Media 176

Social Media Construction Reputation Patterns 176

Janet Fouts

NOVEMBER 12, 2010

Generosity is a huge part of the social media experience. In fact, social media is all about focusing on others and not on yourself. Shel defines it as “Generosity attached to a branding strategy.&# Social media generosity 101: Do you research new information in your niche? Ask questions. On Twitter?

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Social Media Paper.li Engagement Cost 142

Janet Fouts

MARCH 1, 2011

We’re calling it the Facebook Success Kit and it’s loaded up with tutorials for both FBML and iFrame tutorials, source code, strategies and tips and tricks to build a successful business page on Facebook. We’ll be updating it as Facebook adds new features and probably changes the rules again.

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