Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 195

Marketing Syndication Adwords News 195

The Realtime Report

JUNE 2, 2018

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . That tagline is so fitting for describing my team’s experience in working in the social media industry. Indeed, we have “seen a thing or two” when helping clients with their social media strategies and management.

Reputation 70

Reputation Social Media Syndication Insurance 70

The Realtime Report

MAY 30, 2018

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . That tagline is so fitting for describing my team’s experience in working in the social media industry. Indeed, we have “seen a thing or two” when helping clients with their social media strategies and management.

Reputation 70

Reputation Social Media Syndication Insurance 70

Pam Moore

DECEMBER 9, 2019

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? Create once, use many (= increased ROI). Other supporting media (image, video, podcast) and location of the asset (url etc.). Syndication. You need a structured plan to be successful using social media.

Template 78

Template Templates Social Media Content 78

Pam Moore

DECEMBER 9, 2019

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? Create once, use many (= increased ROI). Other supporting media (image, video, podcast) and location of the asset (url etc.). Syndication. You need a structured plan to be successful using social media.

Template 78

Template Templates Social Media Content 78

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. this is the integraged digital media framework I use with my clients, no matter the challenge. How Canadians use Social Media.

Marketing 199

Marketing Syndication Adwords Social Media 199

Firebelly

SEPTEMBER 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

Social Media 190

Social Media Paid Search Reputation SMS 190

Pam Moore

DECEMBER 7, 2017

The social web is getting noisier by the minute. If you are ready to once and for all see a real return on your investment in social media and digital marketing you need to look deeper than the follows, clicks and retweets. Create once, use many (= increased ROI). Other supporting media (image, video, podcast).

Template 167

Template Templates Trends Content 167

Pam Moore

NOVEMBER 28, 2018

The social media content jungle is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. Create once, use many (= increased ROI). Other supporting media (image, video, podcast) and location of the asset (url etc.). Syndication. Intent Matters!

Template 60

Template Templates Content Social Media 60

Pam Moore

NOVEMBER 28, 2018

The social media content jungle is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. Create once, use many (= increased ROI). Other supporting media (image, video, podcast) and location of the asset (url etc.). Syndication. Intent Matters!

Template 60

Template Templates Content Social Media 60

Writtent Blog

MAY 20, 2014

Another fellow marketeer heavily invests in an up-to-date, regularly updated blog and complementary social media; and his traffic and brand authority are skyrocketing. Social Media Reigns King. Social media marketing is the most popular content promotion tactic by a mile. Image source. After Yahoo!

Trends 95

Trends Content Marketing Curation 95

Writtent Blog

MARCH 7, 2014

Syndicate your RSS. By adding your website RSS to content syndication websites you maximize exposure of your content. Syndication websites with some quality control will repost your content for free. You get backlinks, social shares, mentions, and audience. Social Media Today. Guess what happens next?

Syndication 95

Syndication Content Marketing Alltop 95

Pam Moore

AUGUST 17, 2020

Fast forward to today and I now have more than 350,000 followers on my personal LinkedIn profile, 15,000 connections and professional relationships to last a lifetime, LinkedIn has provided my personal and business brands the highest ROI of any platform I have used. Connect with me on LinkedIn here.

LinkedIn 78

LinkedIn Tips Brands Training 78

Pam Moore

JUNE 28, 2019

The digital marketing and social media content landscape is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. Increase the ROI of your content. Other supporting media (image, video, podcast) and location of the asset (url etc.). Syndication.

Template 60

Template Templates Content Marketing 60

Firebelly

FEBRUARY 26, 2010

Digitalia | Indianapolis Social Media Marketing « Firebelly Work: J.C. Facebook Secures Patent for News Feed By Ben Parr A new patent awarded to Facebook this week could have some big implications for the entire social media industry. The world’s largest social network now own the patent for the news feed.

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. First, figure out how you’re going to be social, and then worry about how you’re going to do social. Create a social media steering group (cross-functional) for your company. Stelzner on Vimeo.

Social Media 135

Social Media Consultant Video Strategy 135

Adam Sherk

JANUARY 12, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams? Great work, Adam.

Team 179

Team Twitter Facebook Press Release 179

Buzz Marketing for Technology

JUNE 28, 2008

Also helping overcome e-mail fatigue at leading organizations are effective policies on e-mail use and the use of social media such as wikis and blogs. Social media. If managed properly, the use of social media tools such as blogs and wikis can reduce e-mail volumes by as much as 30%. Governance. Multimedia.

Sharepoint 189

Sharepoint Wiki Web 2.0 Class 189

Kikolani

DECEMBER 10, 2010

500 places to syndicate your content online – ok, this one is a few months old, but really jammed pack with information that you should take a peek at! Social Media / Social Networking. Owning up to women on the web – guess who is using social media the most? Four More Days of MaxBlogPress Deals.

Mashup 125

Mashup Resources Exercises Syndication 125

Buzz Marketing for Technology

SEPTEMBER 29, 2008

Gab from SEO ROI said. Blog Syndication. increase ROI and attract fiercely loyal fans. A Rubric for Social Media Expertise. But, as you so eloquently say, the true power of the network is not in the nodes, it is in the connections - The quality, not the quantity - and that comes from investing and giving.

Net Neutrality 240

Net Neutrality Plaxo Directory Influencer 240

Convince & Convert

MAY 11, 2010

During my 15 years of Web site strategy and usability work (before I got all social media on you) I very much tried to live by the two-click rule (discover the most common questions customers have about your business, and answer them on your site within two clicks or fewer). Social media makes it possible.

FAQ 139

FAQ Content Consultant Social Media 139

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Keyhole.co

NOVEMBER 18, 2021

IRM tool helps you keep a track of your social media influencers, from engagement, metrics, content to results. . To prove the ROI, you can download comprehensive reports. You can access ROI at the program, campaign and individual level. You can see the key performance metrics for influencers. Pricing – Customized. . #3.

Influencer 124

Influencer Campaign Tools API 124

Pam Moore

DECEMBER 11, 2016

Create once, use many (= increased ROI). Other supporting media (image, video, podcast). Syndication. Social Zoom Factor Podcast #228 Episode Highlights. Leveraging content you already have to increase business results and ROI. Content Marketing ROI: Leverage Content You Already Have (episode 30).

Template 167

Template Templates Content NewsCred 167

Hootsuite

MARCH 16, 2023

Microsoft and Yahoo also have several smaller partner sites that are owned and operated by syndicated search partners. If you find one to be more cost-effective than the other, you can always shift the rest of your budget for better ROI. Save time managing your social media presence with Hootsuite. Say whaaat!

Microsoft 145

Microsoft CPC Campaign HootSuite 145

Sprout Social

JULY 26, 2019

If you’ve been observing social media conversations, you might have come across a ton of lingo or acronyms that take you a while to figure out. Social media acronyms like TFW, TBH and LMK get thrown around very casually in comments, captions and conversations between people. Network-specific social media acronyms.

Social Media 112

Social Media Software CPM CPC 112

Webbiquity SMM

DECEMBER 30, 2014

Pam Moore (again) offers practical, actionable guidance on how to organize and create a content marketing editorial calendar, complete with a downloadable template and all of the elements that should be part of the calendar (from weekly and monthly themes through primary keywords and categories to supporting media and syndication.

Content 193

Content Tips Marketing B2B 193

Convince & Convert

OCTOBER 22, 2013

How do you measure the ROI of your big content initiatives? We look at the numbers of social shares, links, mentions and page views. That said, the number one measurement of ROI can’t actually be measured. How do you measure the ROI of your big content initiatives? Cyrus Shepard is Senior Content Astonaut for Moz.

Strategy 152

Strategy BuzzStream Content Brands 152

Social Media Strategery

SEPTEMBER 4, 2013

Instead of focusing on the ROI of every piece of content, spend some time doing things that don’t have an immediate ROI. Take some of your social media budget and instead of applying it to more content generation, syndication, or promotion, consider sinking it into some good, old-fashioned offline activities.

Brands 96

Brands Tumblr Syndication ROI 96

Janet Fouts

DECEMBER 14, 2010

I wanted to take a moment to thank just a few of the people I’ve learned from this year and I asked them to share an answer to the following question: What was the most important thing you learned about social media this year? The most important thing I learned about social media this year is that it’s not important.

Social Media 146

Social Media ROI Syndication System 146

Pixlee

NOVEMBER 18, 2020

Another benefit of measuring impressions is it allows you to compare the cost per impression of the influencer channel as compared to others such as paid social and syndication. . For a better understanding of your ROI with a specific influencer campaign and budget, you can just calculate CPE, “i.e.” cost per engagement.

Influencer 52

Influencer Marketing Metrics Cost 52

Convince & Convert

APRIL 27, 2012

This is Episode 13 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ryon Harms , the head of social media for Farmers Insurance. Some people know you, many people on the podcast of course know you for your work in the social media research area.

Insurance 115

Insurance Journal Research Hashtag 115

Proactive Report

JULY 26, 2013

Seven years ago when we launched Social Media Club very few PR agencies were interested. Now almost every PR agency claims that they are up to speed and able to deliver digital PR and social media. Map the brand’s social graph and digital footprint. Perform a digital and social media audit.

Social Graph 58

Social Graph Syndication Skills ROI 58

Webbiquity SMM

JANUARY 15, 2013

The Simple Science of Facebook Engagement by MyBeak Social Media. Nine Ways To Improve Your Facebook Engagement and ROI by MENGonline. ” Social Media Marketing: How I found the Facebook topic that was 371% more effective by MarketingSherpa. Facebook Tips and Guides. Facebook Stats. ” Maybe.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

MAY 2, 2017

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. Social Media Optimization. Google Review Count: 175. 2) Allocadia.

Tools 201

Tools Sample Samples Marketing 201

Proactive Report

NOVEMBER 10, 2012

Although the majority of businesses are using social media in one form or another a report from the Society of Human Resource Managemen t (SHRM) says 72 percent of businesses don’t have a clear strategy or goals for their social media activities. Consequently showing ROI is almost impossible. Risk Assessment.

Mobile 111

Mobile Reputation Social Graph Skills 111

Convince & Convert

AUGUST 12, 2015

Check out CoSchedule to schedule your blog posts and social media shares way before you publish to save 30 minutes per post or more. You probably already email your subscribers and share content with your social media followers. Don’t check social media, email, or instant messaging. Delegate up and down.

Marketing 60

Marketing Project Publishing Survey 60