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How to Develop a Social Media Policy for Employees in 2020 and Beyond

Oktopost

A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. Ten years ago this policy might have been enough. The need for an effective social media policy for employees, however, has become more pressing than ever. Policy enforcement.

Policies 146
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How Twitter & Facebook are making social media ads more transparent

Sherrilynne Starkie

Hot the heels of having been compelled to answer questions from a Senate committee hearing on Russian interference in the US election, Twitter and Facebook have both introduced new ‘transparency’ policies, features and functions. Facebook announced it’s testing new ‘Trust Indicators’.

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1 In 3 Social Media Users Say Influencers Are Strong Advocates For Addiction Awareness

The Realtime Report

LagunaTreatment.com conducted a survey of 3,000 social media users and found that over 1 in 3 (32%) Americans who use these platforms say influencers are strong advocates for addiction awareness and substance abuse prevention. The tag #sober currently has more than 3.2 million posts on Instagram and #soberlife has over 1.7

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How to Write a Social Media Policy for Your Business

Socialmedia.biz

In their 2013 Internal Audit Capabilities and Needs Survey Report , Protiviti, a management consulting company found that a staggering 73% of organizations don’t have a social media policy in place for their employees. What is a Social Media Policy? Posting provocative, derogatory, slanderous or inflammatory content.

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10 Steps to Build Your Social Customer Care Strategy

Social Media Strategies Summit

americanair (@AmericanAir) September 11, 2023 Draft a policy to help your support team decide when to continue the conversation through public-facing channels or move to private messages. That truly doesn’t sound like the experience we aim for you to have. We can have a look at your itinerary and help rebook in our DMs.

Strategy 130
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Metaverse dangers: How to protect brands from the dark side

Sprout Social

According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. According to our survey, both marketers (72%) and consumers (60%) expect brands to continue combining real-life and digital experiences in 2023 (i.e.,

Brands 118
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Social Media Security Tips and Tools to Mitigate Risks

Hootsuite

According to the latest EY Global Information Security Survey , 59% of organizations had a “material or significant incident” in the past 12 months. In fact, “employee weakness” was responsible for 20% of cyberattacks, according to the EY Global Information Security Survey. Create a social media policy. Privacy settings.