Webbiquity SMM

OCTOBER 13, 2010

An easy-to-use, graphically rich tool that provides monitoring (who’s talking about you, your competitors, key industry terms and trends, etc., Nielsen BuzzMetrics. Nielsen’s monitoring covers more than 100 million blogs, social networking sites, discussion boards and other sites where consumers can post content.

SM2 202

SM2 Vocus Alterian Radian6 202

Convince & Convert

JANUARY 19, 2015

Nielsen says that advertising from companies is trusted by 47% of global citizens. Content Marketing content marketing content marketing operations content marketing trends cooperative content egc employee generated content' Further, content from employees is often more trusted than content from the organization itself.

Trends 60

Trends Content UGC Marketing 60

Mindjumpers

NOVEMBER 23, 2012

As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. US digital media usage: A snapshot of 2013.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

The Realtime Report

APRIL 10, 2019

Nielsen in 2014 estimated that 80 percent of U.S. This trend has concerned some in the media and advertising industries over whether it hinders the effectiveness of the advertisements that run during specific television programs. television viewers simultaneously used another device while watching television.

Study 79

Study Advertising Nielsen Retail 79

Small Business Mavericks

AUGUST 5, 2013

This isn’t really a big surprise, but a Nielsen study shows that 18-24 year olds prefer Facebook to TV both during prime time and the day time. Just as older people starting the soap watching trend and continue to watch soaps, 18-24 year olds have their own trends. What’s more, seniors are all about the TV.

Nielsen 122

Nielsen Facebook Trends Social Media 122

Sprout Social

DECEMBER 29, 2022

According to Nielsen Media, as of 2022 there are over half a million brands globally. Trends don’t last a lifetime, but our gear does and so do the memories you make in it. If sentiment is trending up or down. You might be thinking the ride is smooth sailing from here, but the work is just beginning. Social analytics.

Reputation 90

Reputation Sentiment Loyalty Nielsen 90

Mindjumpers

SEPTEMBER 28, 2015

The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. It’s not just the blue chips and consumer giants that need to get behind this trend; SMEs need to embrace the possibilities of video content marketing as well.

Video 100

Video Content Nielsen Marketing 100

Mindjumpers

NOVEMBER 16, 2012

Assess industry trends. In addition, as Mindjumpers’ CEO and Founder Jonas Klit Nielsen suggests, companies will increasingly invest in people who are highly skilled in content creation, through direct hires or by outsourcing. Always stay on the lookout for best practices in your industry. Go beyond that. Analyze engagement.

Report 216

Report Content Marketing Nielsen 216

Social Media Marketing

AUGUST 8, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 167

Social Media Nielsen Press Release News 167

Hootsuite

MAY 18, 2023

Pay attention to trends Short-form video trends move fast, and the best creators are the ones who can stay ahead of the curve. Audiences are drawn to these trends, and incorporating them into your videos will increase the chances of your video reaching more people. Be authentic Short-form video content is all about authenticity.

Video 112

Video HootSuite How To UGC 112

Sprout Social

AUGUST 25, 2022

Sydney Nielsen, Sprout’s Manager of Customer Marketing, says, “Working with agencies is an investment that delivers high return. They give you insight into what’s working, what’s trending and where your brand should focus your efforts—without requiring trial and error.”.

Social Media Management 125

Social Media Management Cost Social Media Price 125

Convince & Convert

APRIL 19, 2016

Four trends are converging to make influencer marketing an increasingly important part of any B2C or B2B marketing program: There is a glut of content being created, and breaking through the noise is more difficult than ever. Not anymore. Influencer Marketing ROI Blows Online Advertising Out of the Water.

ROI 60

ROI Influencer Nielsen Marketing 60

Convince & Convert

SEPTEMBER 11, 2011

And Twitter, which “ranks&# tweets to determine trending topics. While we’re on the topic of crimes against math, let’s examine Nielsen ratings, which are used to set prices for billions of dollars of television advertising in this country. Number of Nielsen households among them? Damn right they would.

Klout 161

Klout Nielsen Influencer Social CRM 161

Proactive Report

JANUARY 5, 2010

The growth in online video has been significant: Nielsen released some interesting numbers in May 09 that showed Web and mobile video watching were experiencing skyrocketing growth.

Video 77

Video Trends Nielsen Mobile 77

Mindjumpers

JULY 10, 2012

As Mindjumpers CEO Jonas Klit Nielsen says in his article for IABC , an issue for global brands is found in whether to centralize communication into one brand channel such as a global brand Facebook page, or to have pages for each local market. The local community manager should thereby be positioned in the local country.

Activities 235

Activities Social Media Brands Guidelines 235

The Realtime Report

MARCH 7, 2017

There is a famous study from the Nielsen Norman Group in which they used eye scanning technology to discover the majority of users (79%) scan pages in an F pattern. The group identified a few trends in regards to what made a page easy for users to scan and find the information they need. – Use bullet lists whenever possible.

Content 121

Content Patterns Nielsen Mobile 121

Idaconcpts

DECEMBER 3, 2012

Baconit empowers you to help set the trends of the day. It’s almost like being on the Nielsen team. You won’t have to peruse the latest TV Guide or National Enquirer headlines. You will be able to vote at reddit.com on which of their topics and stories are of the most importance.

Nielsen 144

Nielsen Smart Phone Reddit Class 144

Audiense

SEPTEMBER 2, 2016

Harriet Harrison, Ogilvy & Mather UK The results were astounding, according to Nielsen/Headstream it was the #1 UK social FMCG campaign of 2015, and purchasing increased 14.5% million and our Promoted Trend on Twitter delivered 3x above the benchmark. #LeBigSwim https://t.co/PZGErCXzZF. PZGErCXzZF. We received 2.5

Engagement 106

Engagement Nielsen Delicious Campaign 106

Bill Hartzer

MAY 26, 2010

Maestro, TNS Cymfony’s third generation listening and influence driven platform, makes integrating innovative technology with expert analysis easy, yet provacatively informative by helping to identify the people, issues, and trends impacting business – both online, and off.

Cymfony 152

Cymfony Social Media Tools SM2 152

Twist Image

OCTOBER 18, 2011

With smartphones and iPads now promoting content where, when and how consumers want it, the trend is not being lost on television. " The news item goes on to define three emerging TV viewing trends: Micro-mobility. much like it will have to adjust even more as these new trends in usage and consumption continue to evolve.

iPad 104

iPad Nielsen Advertising Activities 104

Pam Moore

MAY 9, 2017

It’s not just the explosion of social media, but the fact that according to a Nielsen study that confirmed the most trusted source of information in all countries surveyed world wide is earned media, also described as what use to be known as word of mouth. I'm joking but you get the point. Media is becoming more complex.

Nielsen 165

Nielsen How To Influencer Overview 165

Pixlee

NOVEMBER 15, 2018

Nanoinfluencers’ might seem like a hot new trend, but realistically it’s a new word for an age-old marketing practice. In fact, in a global survey of consumers, Nielsen found that 83% of consumers trust the recommendations of friends and family over other forms of advertising. Another study found that that 41.5%

UGC 63

UGC Hotels Nielsen Authentication 63

Ignite Social Media

APRIL 17, 2017

In addition, ComScore and Nielsen are enlisted to ensure that the ads purchased are delivered to the intended audience. Moat and Integral Ad Science are in place to ensure video ad units on the platform are viewed by humans and compare video ad viewability and attention metrics across channels. These metrics matter to advertisers.

Metrics 84

Metrics Instagram Video comScore 84

Likeable

MARCH 12, 2019

And according to a Nielsen study, 98 percent of Pinners go out and try the ideas they find on Pinterest—surpassing the 71 percent average across all social media platforms. According to research from Cowen and Company, 48 percent of users use Pinterest to find and shop for products, compared to 10 percent of Instagram users.

Brands 81

Brands Nielsen Compete Retail 81

Net-Savvy Executive

JANUARY 6, 2011

Asia Pacific Social Media Report (highlights), Nielsen (Jul 2010). European Social Media Trends , Trendstream (Sep 2010). Italy Analisi del ruolo dei Blog nell’informazione di attualita , Liquida / Human Highway (via Vincenzo Cosenza ) (Nov 2010) If your view has been dominated by US trends, you should be interested, too.

Patterns 89

Patterns Social Media comScore Nielsen 89

Mindjumpers

JULY 24, 2015

Back in February, our CEO Jonas Klit Nielsen , shared his thoughts in a guest post on Findgood’s Blog. The post addressed the key factors in building a successful client-agency relationship.

Nielsen 100

Nielsen Collaboration Compete Meeting 100

Rebekah Radice

APRIL 30, 2018

In fact, according to a case study by TapInfluence and Nielsen Catalina Solutions , influencer marketing delivers 11x the ROI of digital marketing. If it’s Instagram, you can do a search for your niche hashtags and look at the top nine “trending” posts. Influencer marketing is one of the most effective ways to get it.

Influencer 115

Influencer Marketing Nielsen Authentication 115

Proactive Report

JANUARY 11, 2012

I read a post in CommPRO.biz today about 5 trends for 2012 that will affect your PR resume. News, Google News and many other news websites listed in the Nielsen top ten. A statement in the first point absolutely floored me: While a press release does not necessarily need to be well-written.

Skills 111

Skills Press Release Yahoo Nielsen 111

Rebekah Radice

APRIL 30, 2018

In fact, according to a case study by TapInfluence and Nielsen Catalina Solutions , influencer marketing delivers 11x the ROI of digital marketing. If it’s Instagram, you can do a search for your niche hashtags and look at the top nine “trending” posts. Influencer marketing is one of the most effective ways to get it.

Influencer 60

Influencer Marketing Nielsen Authentication 60

Buffer Social

MAY 8, 2019

Ugly tries to steer clear from perfection, something that Zenner sees as growing trend in social media. “We The team also keeps a close on on Reddit for the latest memes and trends. Even when we make announcements or tackle serious subjects we try to be lighthearted,” says Zenner. Encourage your customers to become advocates.

Industry 74

Industry Meme Survey Authentication 74

Sprout Social

AUGUST 2, 2016

In fact, Nielsen discovered 92% of consumers trust brand advocates over businesses. Have better grasp of social media trends. So you know this is the perfect space to use hashtags for discovery, conversations and hopping on major trends. Once you’re easier to discover, you’re likely to see higher social media traffic.

Hashtag 40

Hashtag How To Nielsen Social Networking 40

Socialmedia.biz

JULY 23, 2017

What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. This is because when people check out the profiles and content of your employees, they will also check out the company they work for and the products they offer.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. This is because when people check out the profiles and content of your employees, they will also check out the company they work for and the products they offer.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Sprout Social

MARCH 8, 2017

A survey from Nielsen showed only 33% of consumers trust advertisements , while 90% put their faith in peer recommendations. Using Twitter analytics tools from Sprout Social provides huge benefits into finding trending topics and hashtags with your brand.

Influencer 111

Influencer Social Media How To SEO 111

Hootsuite

NOVEMBER 25, 2015

Often these trends rise rapidly in a year or two and plateau. times higher than Nielsen’s norms for online advertising. In over 475 global campaigns, Nielsen found that ad recall on Instagram exceeded the norms for online advertising by almost three times. That represents an increase of almost 13 billion in just two years.

Advertising 112

Advertising Social Media List Statistics 112

Diva Marketing Blog

MAY 9, 2016

We were trending on Twitter within the hour and remained that way for three days. We found curvy bloggers who write about fashion to model and then joined forces with Emme to have Twitter chats where we talked about body positivity, fashion trends for curvy women, and the power of embracing your curves.

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 9, 2016

We were trending on Twitter within the hour and remained that way for three days. We found curvy bloggers who write about fashion to model and then joined forces with Emme to have Twitter chats where we talked about body positivity, fashion trends for curvy women, and the power of embracing your curves.

Influencer 40

Influencer Marketing Fashion Campaign 40