article thumbnail

5 of the Best Content Curation Tools for Social Media Managers

Hootsuite

It helps businesses drive loyalty, attract new customers, and gain a competitive edge through advanced social listening, media monitoring, and social benchmarking technologies. Foster consumer engagement to drive loyalty and increase sales. You can stay informed about upcoming events relevant to your industry. Social listening.

article thumbnail

10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

Brand stories help otherwise faceless organizations build an emotional connection with their audience, leading to higher engagement, loyalty, and sales. Sign up for one of our upcoming social media conferences. Research from Google and Talk Shoppe found that virtually all consumers agree that “good content” tells a story.

Campaign 304
article thumbnail

8 Facebook Marketing Strategies For Small Business To Increase Engagement & Sales

Keyhole.co

Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty. A busy Facebook group page not only fosters customer loyalty, it also shows customers who are on the fence that your brand is worth engaging with. Keyhole makes the process straightforward.

article thumbnail

The 15 Best Shopify Apps to Help Grow Your Ecommerce Store

Hootsuite

FAQ chatbots use machine learning, automated responses, and natural language processing to answer questions coming in from your customers. People want to know a lot of information post-purchase, like when their purchase has shipped, when they can expect it, and where it is in the shipping process. Joy – Rewards, Loyalty Program.

FAQ 97
article thumbnail

Measuring Customer Experience for B2B Marketers

Oktopost

They are already used to slick, streamlined interfaces and experiences in their buying process, so they want the same in their B2B interactions. of B2B professionals said customer experience is now their top priority for the upcoming five years. It also requires a more personalized sales and support process. Source: Salesmanago.

B2B 101
article thumbnail

What Is Omnichannel Marketing and How Are Brands Leveraging It?

Social Media Strategies Summit

Starbucks drives loyalty and customer experience through its mobile app. Consumers have a lot of options when it comes to getting a cup of coffee, so Starbucks has built its mobile app to support the customer experience and build loyalty. There is a loyalty rewards program built into the app, but the perks don’t stop there.

Brands 109
article thumbnail

How social media collaboration can boost your strategy’s impact

Sprout Social

It’s a tool for customer service and nurturing loyalty. Plus, they’ll inform you of upcoming releases that may require social promotion. Establishing clear processes and communication channels will make cross-departmental social media collaboration seamless. Social isn’t just about awareness anymore.