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How to Create a Brand Community: A Step-by-Step Process

Social Media Strategies Summit

Maybe it is an ongoing process and an infinite loop. An engaging rewards or loyalty program with a place for customers to interact with each other could also be considered as a brand community. Or it could be a full-fledged loyalty program where they get rewards for completing different actions. Loyalty Program.

Process 161
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A marketer’s guide to natural language processing (NLP)

Sprout Social

Natural language processing (NLP) is an artificial intelligence (AI) technique that helps a computer understand and interpret naturally evolved languages (no, Klingon doesn’t count) as opposed to artificial computer languages like Java or Python. What is natural language processing? It analyzes and generates both audio and text data.

Process 108
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Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

Koka Sexton

This book provides readers with an in-depth understanding of how to tap into customers’ behavioral instincts in order to drive customer action and loyalty. It teaches readers how to use behavioral science to create persuasive and effective marketing messages that will guide customers through their decision-making process.

Loyalty 81
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Content for the Customer Journey – Phase V: Loyalty & Advocacy

Ignite Social Media

Loyalty & Advocacy Content for the Customer Journey. If people are already using your hashtags during the buying process, be sure to reward them by sharing their photos on your channels! The post Content for the Customer Journey – Phase V: Loyalty & Advocacy appeared first on Ignite Social Media Agency.

Loyalty 86
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The Creator’s Toolkit: 27+ Content Creation Tools for Every Stage of the Process

Buffer Social

🔗 Read about how to use AI for content creation to see the different ways you can apply AI tools to your creative process. These tools can help simplify the chaotic process of planning content – and save you time by scheduling your work ahead of time. The tools that follow make that process easier.

Process 109
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TED And The Art of Loyalty

Twist Image

There is an ongoing debate about just how loyal consumers can (and should) be in such a fragmented world, but I''m here to tell you that loyalty is alive and well. Real loyalty (the stuff that transcends data sets, points accumulation and redemption strategies) is the stuff of legend. How does your brand build that type of loyalty?

Loyalty 97
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Acquisition, Retention, And Building Loyalty In Social Media

Social Media Network Marketing

?? There are three important criteria while working on Social Media: Acquisition Retention Building Loyalty Acquisition: This is the process of getting new people on-board. Retention: This is the process of maintaining the existing Clients and Customers. Building Loyalty is a life long process. Social Media Page.

Loyalty 86