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Surprising Insights from Big Lots’ Thriving Influencer Marketing Program

Ignite Social Media

In the ever-evolving world of retail marketing, it’s often the unexpected brands that deliver the most inspiring and effective influencer campaigns. These real-time customer reactions provide invaluable insights into how the brand’s offerings are being perceived and the specific products or content that are resonating most.

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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. How are goals and strategies for content marketing changing?

Research 257
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Understanding Your Audience: Key Insights for Tailoring Your Marketing Strategy

The Social Media Hat

Successful Marketing Strategy Depends on a Defined Audience The post Understanding Your Audience: Key Insights for Tailoring Your Marketing Strategy appeared first on The Social Media Hat.

Strategy 151
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TikTok Audience Insights Guide

Jon Loomer

TikTok recently launched its new Audience Insights product. If you’ve been paying attention, you won’t be surprised that it’s a near carbon copy of Facebook Audience Insights. Let’s dig in… Access Audience Insights. From your TikTok Ads Manager, go to Reporting and select “Audience Insights.”

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How AI insights improve decision making

Sprout Social

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. What are AI insights?

Sentiment 112
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How Marketers Can Utilize Insights-Driven Marketing

Social Media Today

Consumer demands are evolving, and marketers are logically turning to insights-driven marketing in order to stay ahead.

Marketing 215
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Reddit Will Share New Usage Insights for Marketers at CES 2024

Social Media Today

Reddit will share a range of new usage insights and notes at the event.

Reddit 195