Hootsuite

NOVEMBER 28, 2022

R.I.P. Yahoo Groups.). Now that’s a social ROI to get behind. Instead, host an AMA within your own subreddit (if you have one), or partner with a popular subreddit in your industry. Yes, when done right, your subreddit can allow your best customers to do customer service for you.

Reddit 100

Reddit Brands Meme Forums 100

Josh S Peters

MARCH 25, 2009

One is a touch controversial and the other is a billion dollar industry that was pretty much started by Google. Currently that order looks like this: Google Yahoo Microsoft Ask AOL One thing to remember is that Google has partnership agreements with Ask, AoL, iWon, and Netscape. They are paid inclusion and PPC (pay per click).

Engineering 100

Engineering Sites Yahoo Microsoft 100

Bill Hartzer

MAY 18, 2010

With the ever-expanding adoption of mobile smartphones , coupled with advances in search and maps like Google Maps , Google Local , and Yahoo! At this monthly DFWSEM meeting, you will learn the newest techniques and developments from top industry experts on local search. He is a regular speaker at industry conferences and events.

Engineering 113

Engineering Conference Marketing Hotels 113

Bill Hartzer

FEBRUARY 11, 2012

Here is the job description, as forwarded to me: Director of Search Engine Optimization – Travel Industry. Google, Yahoo, etc), on behalf of the enterprise as well as individual hotel properties and clusters. – Directs managers for implementation to ensure that demand generation activities deliver targeted ROI.

Engineering 98

Engineering Hotels Skills SEO 98

Writtent Blog

JUNE 17, 2013

You can choose to analyze keyword data from Google, Yahoo, or Bing, making this tool more versatile than others. While other tools rely on Google’s numbers, Keyword Discovery also uses: Yahoo’s search data. industry keyword lists. estimated traffic. ranking difficulty. competition analysis. Market Samurai. specialty databases.

Research 89

Research Tools Module Adwords 89

Writtent Blog

FEBRUARY 10, 2015

The solution is pretty simple, though: keep abreast of changes and follow industry best practices. Well, maybe not completely, but it makes much more sense to track ROI metrics. For example, Google is no longer the default search engine on the popular Firefox browser – Yahoo is. This could go to Bing or Yahoo.

SEO 40

SEO Strategy comScore URL 40

Techipedia: Tamar Weinberg

MAY 18, 2010

Social media gives businesses on small budgets the ability to find out what people are saying about them (and others) in their industry, without paying large sums on market research. In every industry, there are existing conversations going on. Answers Yahoo! It tells you what they like …and what they don’t like.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Bill Hartzer

MARCH 15, 2010

And, as someone who has been actively practicing organic search engine optimization since 1996, I am probably just as qualified as anyone else in the search engine marketing industry to tell you about the benefits of search engine optimization. It’s about optimizing your website marketing plan so that your website delivers ROI.

Engineering 130

Engineering Adwords Directory CPC 130

Webbiquity SMM

MAY 3, 2011

A USC grad, Amber’s past includes stints at Hulu, Yahoo!, She is an opinion leader on social media, and has been invited to speak at industry conferences and quoted in publications. Wendy is a blogger and digital marketer focused on the pharmaceutical industry. Director of Sales for @ klout. Entertainment Network.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Techipedia: Tamar Weinberg

AUGUST 27, 2008

All three sites at the centerr of this analysis sit within the online marketing and search industry. page views SEO ROI — 1.2 page views While a parity in page views exists between social networks for Online Marketing Banter, both SEO ROI and Van SEO Design experience higher engagement levels from Sphinn members.

Social Media 100

Social Media StumbleUpon SEO ROI 100

Hootsuite

MARCH 16, 2023

You’ll actually be displayed across multiple sites, as they own Bing, MSN, Yahoo, and AOL. Microsoft and Yahoo also have several smaller partner sites that are owned and operated by syndicated search partners. Perhaps this marketing agency is in a different industry to yours, targeting different demographics, and different keywords.

Microsoft 145

Microsoft CPC Campaign HootSuite 145

Myrland Marketing

APRIL 6, 2010

Perhaps there are certain lawyers or industry groups that would be great bloggers, and that are good educators, and great at replying to all comments on blogs, thus building relationships. I also add more geeky sites like Delicious, Yahoo buzz, reddit, Slideshare, and maybe digg or even flickr. I put global objectives across the top.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Josh S Peters

NOVEMBER 23, 2009

Setting up your listening posts and building a solid foundation can be done for free to cheap (on the software side) using tools like Google Reader, Google Alerts, Yahoo Pipes, etc. Become a source of industry news and information. What ever level of awareness you’re trying to achieve social media is a powerful tool for that.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Buzz Marketing for Technology

JUNE 27, 2008

Industry Switch. All employees are expected to read it carefully and respond immediately if they can share a contact or industry background. Yahoo Trumpets Reorganization. Customer Case Study: 156 Percent ROI with HP. Industry Standard |. Enterprise Architecture. LEADERSHIP. Continuing Education. Certification.

Company 122

Company How To Case Study Mobile 122

Techipedia: Tamar Weinberg

MARCH 17, 2010

In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. No matter what industry you’re in – get to know the people in your industry. Who are the heavy hitters? Who are the influencers?

Communities 237

Communities Twitter Web 2.0 ROI 237

Convince & Convert

JULY 23, 2013

After all, the current capabilities of the display industry allow you to buy the exact audience that you want to reach. While you need those to calculate ROI, you also need metrics that help you understand where your customers are in the sales funnel. Your ROI will skyrocket. That’s an easy answer, but it isn’t an efficient one.

Buy 134

Buy CPA Metrics ROI 134

Techipedia: Tamar Weinberg

NOVEMBER 1, 2012

The most significant form of retargeting to emerge is Search Retargeting — the practice of showing display ads to users based on the terms they enter into search engines like Google, Bing, Yahoo!, Before GE, Ben held a variety of Marketing & Business Development roles in the e-payments industry, working for Gemalto in London.

Engineering 183

Engineering Retail ROI Buy 183

Social Media Marketing

MAY 29, 2013

A roundup of relevant links affecting our industry. Mary Meeker’s Internet Trends 2013 edition, more bidding efforts from Yahoo, Twitter gets into the CRM business, how brands are getting social media wrong, giving employees the tools they need to be productive and more - it''s This Week in Social Media. These are those links.

Social Media 164

Social Media Yahoo Storify Flipboard 164

Harp Interactive

JULY 13, 2010

Focus on getting in the first 5 results should be a priority and the resources devoted to this end will provide proportionately higher ROI than most other online marketing tools! Submit website to several (50+) paid and free directories (start with Yahoo Local, Google Places, Yelp Business Pages etc).

Google 362

Google Hubpages Tips SEO 362

Convince & Convert

SEPTEMBER 21, 2010

Research: How do people talk about your industry and who are the influencers? What’s the client/competitor/industry name(s)? I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). Hope that helps!

Social Media 155

Social Media Radian6 Strategy SM2 155

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Build a Social Media Cheat Sheet in Any Topic (ReadWriteWeb): Marshall Kirkpatrick writes an amazing guide on how you can find thought leaders in any industry. Are We Too Worried with Finding the ROI of Social Media? The Viral Garden): What are big brand saying about the ROI of social media? Read this Mashable guide.

Marketing 265

Marketing SEO Journal Engineering 265

Oktopost

JULY 27, 2021

Google, Bing, and Yahoo). Customers found through SEM via PPC ads have been shown to have a High Customer Lifetime Value (CLV) and increased ROI – so why not go after more valuable leads where you can get them? It should be timely, such as a blog post about the latest innovations or breaking industry news.

B2B 118

B2B Marketing SEO Engineering 118

Convince & Convert

MAY 10, 2012

You did the same thing in the swimming pool industry. Marcus : You know, it’s really funny because when people hear me speak, the first time I ever spoke somewhere big, a bunch of people kept saying to me, “You’re like the Gary V of the swimming pool industry,” because we have a similar funky style.

Hubspot 114

Hubspot Mobile Analytics Google 114

Convince & Convert

APRIL 6, 2010

It’s an example of an industry with poor understanding of taxonomy – the words and phrases used to describe products and services. The other trick I use is looking at competitors backlinks at Yahoo! .&# Not found. Look under “E&# for “eye glasses.&# Thanks so much for the commenting. type link:www.(competitorURL).com

Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

AUGUST 3, 2015

But with a mediocre skill set and near zero understanding of the industry, I failed. Most Shared Article in 2015: 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved (854 Shares). ” Tim Mayer of Yahoo calls this the “most authoritative source on search.” ”—or rather, “Why me?”

Adwords 60

Adwords CPC Marketing Retail 60

Socialmedia.biz

OCTOBER 29, 2016

This ebook includes ten steps to use social media to position your business or personal brand as the go-to leader within your industry or niche. The co-founder of Web Profits , he has worked with such well-known brands as KitchenAid, Sales Force, Yahoo!, With over 4.75 If you look up, you may even see me jumping out of a plane.”

Influencer 60

Influencer Social Media Resources HootSuite 60

Techipedia: Tamar Weinberg

MARCH 10, 2010

“I am a relatively new internet marketer trying to break into the industry,&# he wrote. There are others who sell internet marketing services who are ultimately clueless about changes in the industry that could ultimately amount to them not seeing any increased rankings or improved traffic. Should I learn a specific skillset?&#

Marketing 240

Marketing How To SEO Training 240

Kikolani

NOVEMBER 29, 2010

When it comes to lists of leaders in the tech industry, there is usually always one person who notes the lack of women appearing in them. Her latest posts include The Personal ROI of Social Media , The Culture of Good Enough , and 20 Truths. And it’s no surprise they notice. A Little List Analysis. Amy Parmenter. Lakesha Brown.

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

JULY 8, 2008

You hire a marketer because they understand the people, products and culture surrounding the industry you are trying to enter. Unlike many other industries, the leaders aren’t too busy to participate. From there we can begin to form an all encompassing online strategy and the key indicators of success metrics for ROI.

Social Media 163

Social Media Marketing Consultant Communities 163

Webbiquity SMM

JANUARY 17, 2011

Well, about two-thirds (64%) of the traffic from third-party sites to video sources currently comes from Google, followed by Yahoo (11.9%), Facebook (4.3%), Bing (2.6%), and Twitter at 1.2%. How should you expect to promote that cool new video? Just over 50% of buyers under 40 use social media, versus 35% for more senior buyers.

Research 210

Research Social Media B2B Marketing 210

Viper Chill

MARCH 30, 2010

I genuinely feel that the internet is one of the best places to invest your money and get a great ROI if you know what you’re doing. And, unless you can find a great writer who knows the industry well, it can be expensive (both financially and in time) to keep them making a consistent income.

Buy 76

Buy Sites Compete Price 76

Webbiquity SMM

JANUARY 24, 2012

Is it really possible to measure social media ROI —and if so, how? Among the hard numbers he lists: according to a social media industry study , 72% of companies active in social media report higher website traffic, 62% say it has improved search engine rankings, and 48% say it has increased sales. Forget Social Media ROI by ClickZ.

Social Media 190

Social Media Tips ROI Nielsen 190

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. link] [link] Yahoo! This past year, the ROI off of my social media strategy has far surpassed my high ranking website.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. link] [link] Yahoo! This past year, the ROI off of my social media strategy has far surpassed my high ranking website.

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

AUGUST 25, 2010

Starbucks is not only offering free Wi-Fi in all stores come this fall, but also unveiling their Starbucks Digital Network that all in-store web and mobile users will have the opportunity to enjoy (it’s a partnership with Yahoo!). In 1999, Yahoo had 67% of the search engine market. Where would Yahoo!

Facebook 142

Facebook Yahoo Collaboration Social CRM 142

Webbiquity SMM

SEPTEMBER 8, 2010

And my favorite: “The ROI of social media is that your business will still exist in five years.&#. A recent study concluded that almost 7% of all business web traffic goes to Facebook, twice as much as Google (3.4%) and well ahead of Yahoo! 50% of mobile Internet traffic in the U.K goes to Facebook. DoubleClick got 1.7%

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

JUNE 6, 2011

Should there be an ROI on relationships? Consults major corporations on social media strategies, reputation management strategies, risk management strategies, and social media growth and scalability in manufacturing, healthcare, IT service, technology, publishing, and CPG industry segments. ” According to Tom Grant , Ph.D,

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196