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10 Best B2B Webinar Platforms for 2021

Oktopost

Between January and April 2020, the number of brands running webinar ads has more than doubled from 223 to 463. This means webinars are now mainstream even with the most traditional of industries. Actually, forget about industries, webinar and online meeting software like Zoom and others are even being used for family gatherings.

B2B 98
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6 Email marketing templates that drive results

Sprout Social

And while it’s an effective tool for marketers to engage their subscribers—most will agree it’s a time-consuming task. Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. Simply put—because it works.

Template 131
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5 Expert Tips for Converting Your Webinar Audience

Convince & Convert

My last two posts covered my most important lessons for attracting your webinar audience and engaging your webinar audience. Let’s now complete the arc with how to convert your webinar audience into customers and future advocates. For attracting your webinar audience, I covered how to: Choose a relevant topic.

Tips 60
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Creating an Engaging Email Nurturing Campaign: Key Elements to Consider

Koka Sexton

Make it easy for your audience to take the next step, whether that’s visiting your website, signing up for a webinar, or making a purchase. 10 examples of email marketing tracks to keep leads engaged Welcome email: This is the first email that a potential client receives after opting in to receive emails from your business.

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8 tips to boost your video conversion rate

Sprout Social

Driving conversion through compelling video is a common goal in social media video marketing. According to Sprout Social’s Q2 2023 Pulse Survey, static images and short-form video reign supreme over other social content. Take advantage of platform streaming options like Instagram Live, but know webinars are also effective.

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What Marketers Need to Know About TikTok

Ignite Social Media

We recently hosted a webinar on TikTok. As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. Stories over news –Users on TikTok are there to be entertained, not spoken or marketed to. This may be one reason why, in a March 2019 survey by Digiday , U.S.

Marketing 217
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Audience engagement: What it is and tips to improve it

Sprout Social

It’s not possible to have a successful digital marketing strategy or social media strategy without it. How to engage an audience Getting your audience to engage with your content takes time and effort, and begins with your social media marketing strategy. Webinars Webinars are an excellent medium for Q&A sessions.