Social Media Strategies Summit

APRIL 24, 2024

Instagram isn’t just one of the world’s biggest social networks. In turn, you’ll need to identify the Instagram metrics that significantly impact your desired business outcomes. If your posts appeared in 500 Insta feeds, you generated 500 impressions. But Instagram isn’t a silver bullet for your marketing strategy.

Metrics 130

Metrics Instagram Engagement Social Media 130

Pam Moore

MAY 30, 2018

Just when you thought you had your social media and digital marketing strategy and plan together, 2018 hit many marketers like a load of bricks with fast, unexpected changes. Current 2018 and future social media and digital marketing landscape for business. Importance of choosing the right metrics to measure success.

Social Media 157

Social Media Authentication Metrics Feed 157

Sprout Social

JULY 5, 2016

When it comes to Twitter marketing , one of the key metrics brands measure is engagement. While it’s true that engagement is extremely important, there’s another metric that goes hand in hand with it. Before people can interact with your Tweets, they need to see them on their feed. They also Retweeted it.

Organization 92

Organization Twitter How To Hashtag 92

Sprout Social

OCTOBER 12, 2020

Social marketers know this—according to the latest Sprout Social Index , 69% of marketers say their primary goal for social is increasing brand awareness. There are plenty of brands out there finding creative ways to stand out on social platforms, especially on Twitter. hey @duolingo , i'm coming for your ass.

Content 143

Content Metrics UGC Conversation 143

Saying It Social

AUGUST 27, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Track the Online Metrics that Matter and Sales Isn’t One of Them Unless you have all the clients you could possibly want right now you’ve probably heard you should be online marketing.

Metrics 120

Metrics StumbleUpon Digg Reddit 120

Ari Herzog

DECEMBER 4, 2010

It’s been 19 days since I announced and began an indefinite break from Twitter and Facebook. Please note that while I’ve broken up with Twitter in the past, I’d never spent time away from Facebook purposefully. Related posts: Bye Bye Facebook, Bye Bye Twitter. Reflecting on My Twitter Sabbatical, 1 Week In.

Twitter 151

Twitter Facebook Feed Feedly 151

Akamai Marketing

JULY 6, 2011

Here’s some different ways of looking at it: The care and feeding of followers and fans. Because I KNOW you still use number of followers as a success metric and because of that, you need to know who they are. Talk about making Twitter Karma work for you! Interesting question, isn’t it?

Klout 221

Klout Twitter Creative Commons Facebook 221

Hootsuite

NOVEMBER 5, 2021

As we look ahead to 2022, here is a recap of the key roadmap themes and the strategic initiatives we’re focused on to help you be successful on social: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. Boost efficiency through custom posts per network.

HootSuite 116

HootSuite Notification Hashtag Upcoming 116

Sprout Social

JULY 19, 2022

Using hashtags on different social networks. The first hashtag debuted on Twitter in 2007 from a product designer named Chris Messina. “I I designed the hashtag to thwart any one social network from becoming the dominant gatekeeper. — Sprout Social (@SproutSocial) July 4, 2022. How to use hashtags.

Hashtag 121

Hashtag How To Guidelines Telecommunications 121

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers.

Metrics 130

Metrics Strategy How To Tourism 130

Buffer Social

JANUARY 11, 2023

Figure out where your audience is There are a ton of potential options when choosing which social media site to be active on. From Instagram, Twitter, LinkedIn, Pinterest, and TikTok, it’s not always realistic for one business to be posting on five different channels.

Remix 94

Remix Instagram Social Media Trends 94

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Sprout Social

JUNE 7, 2023

Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions. Sprout’s social listening tool analyzes hashtags and keywords, and captures trends from conversations across social networks like Twitter, Instagram and Reddit.

Brands 113

Brands Sentiment How To Analysis 113

Sprout Social

MAY 15, 2020

Our Sprout Social Index: Above and Beyond found that only 56% of marketers are using social data to understand their audience, despite the fact that many of their key goals can be informed by social data. As marketers work to increase their familiarity with social data, they often encounter some common roadblocks.

Industry 123

Industry Real Estate Social Media Sports 123

Sprout Social

SEPTEMBER 30, 2022

We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling? Social selling is a lead generation strategy designed to help salespeople interact with prospects through social networks. Social networks are one of the main places where information is exchanged.

Tips 133

Tips Authentication LinkedIn Groups 133

Sprout Social

JUNE 22, 2016

But the truth is, you can gather, measure and analyze social media data with the right tools and mindset. What Is Social Media Data? Social media data is the collected information from social networks that show how users share, view or engage with your content or profiles.

Data 101

Data Social Media How To ROI 101

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. If you’re new to the network though, you may not have enough data to really draw conclusions. Learn more here. Fourteen hours.

Examples 142

Examples Campaign Tips UGC 142

The Social Media Hat

MAY 30, 2016

Social Media Give Your Social Networks The Spring Cleaning They So Desperately Need. Make Sure That Your Social Profiles Are Cleaned Up And Ready For The Coming Year When my sister and I were growing up, as soon as the weather started to be consistently warm, we'd spend a weekend helping our mom with "Spring Cleaning."

Social Networking 60

Social Networking URL Privacy Review 60

Buffer Social

MARCH 6, 2017

We will also cover the seven social media analytics dashboards from the social networks themselves and five paid multipurpose social media analytics tools. Chapter 1: 19 Free Social Media Analytics Tools. Chapter 2: 7 Social Media Analytics Dashboards from the Social Networks Themselves.

Analytics 111

Analytics Social Media Tools Klout 111

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Keyhole.co

MARCH 9, 2023

Keyhole offers social media listening and analytics for Twitter, Instagram, Facebook, YouTube, and other online media sources all in one easy to use dashboard. Union Metrics Union Metrics is a social media analytics tool that offers social media metrics, keyword listening, campaign reporting, and competitive analysis.

Tools 84

Tools Sentiment Hubspot Price 84

Hootsuite

FEBRUARY 16, 2021

Owly links are secure, and they also track the metrics you need to see how well your content is converting. (Ok, Source free photos & crop them to social network dimensions. Integrate your Shopify store with your social feeds. Set up a Twitter search stream to keep an ear to the ground.

HootSuite 140

HootSuite Features URL Template 140

Hootsuite

MAY 19, 2022

In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post. Likes are important because they contribute to which posts Facebook’s algorithm pushes to the top of users’ feeds. Lots of factors go into the box, and a user’s feed comes out.

Tips 141

Tips HootSuite Facebook How To 141

Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. About 30% of the tweets that mention brands neglect to use their Twitter handles. . TweetDeck, owned by Twitter, is a social media dashboard that helps you manage multiple Twitter accounts in an organized manner.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Sprout Social

OCTOBER 25, 2022

However, it’s much easier to connect web traffic to ROI making it a management-preferred reporting metric. The right social listening tool can help you synthesize that chatter into timely, actionable brand insights. Share of voice compares your brand’s market share on social to its top competitors. Repurpose your content.

Strategy 131

Strategy Brands Hubspot Survey 131

Sprout Social

JANUARY 2, 2019

Click the button below to download our editable worksheets for your social strategy (just open in Apple Preview or Adobe to edit!). 2019 goal setting and metrics to match. Here at Sprout, we’re all about metrics. We believe that brands succeed when they take a goal-driven approach to social that’s rooted in data.

Campaign 111

Campaign Social Media Metrics Trends 111

Twist Image

NOVEMBER 29, 2011

Is there a sure-fire way to be successful using Twitter ? Business books, Blog posts, magazine articles, tumblr feeds, newspaper articles, TV news segments and yes, even tweets, have been written about what it takes for both individuals and brands to be successful on Twitter. This is online social networking.

Twitter 103

Twitter Press Release Tumblr ROI 103

Social Media Marketing

AUGUST 8, 2013

Industry Social network usage rates for seniors ages 65 and older have tripled since 2009, one in every five Internet users is now on Twitter and 72% of online adults are social networking users, according to the Pew Research Center''s Internet & American Life Project''s latest report.

Social Media 167

Social Media Nielsen Press Release News 167

Hootsuite

MARCH 16, 2020

With 800 million monthly active users, TikTok beats LinkedIn ( 660+ million ), Reddit ( 430+ million ), Snapchat ( 218+ million ), Twitter ( 340+ million ), and Pinterest ( 322+ million ). . In-Feed Video : Ads appear in the native news feed of TikTok on the For You page. . The exception is the first: In-Feed Video ads.

Advertising 141

Advertising Marketing Campaign Hashtag 141

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 206

Tools Social Media Lithium Sysomos 206

Adam Sherk

OCTOBER 20, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later by Adam Sherk on October 20, 2009 I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics.

Press Release 145

Press Release Twitter URL RSS 145

Jason Yormark

AUGUST 13, 2009

For the past few months I’ve had the luxury of watching a new local business not only use social networking and community building to build buzz for their business, but integrate it so much so, that it is an integral part of their day to day routine. Their Facebook and Twitter pages are a flurry of activity.

Examples 249

Examples Social Media Social Networking Community building 249

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

Analytics 93

Analytics Twitter How To Embedding 93

Firebelly

FEBRUARY 26, 2010

Hart "Show The Love" Facebook Sweepstakes | Main | YouTube Tuesday: Digital Ethnography » February 26, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader. But now what? Have a great weekend everyone!

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Rebekah Radice

JANUARY 7, 2019

When was the last time you clicked over to Facebook or Instagram and scrolled through your feed? It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. Which metrics truly matter? 4 Ways to Boost Your #Twitter Engagement. Source: Statista.

Social Media 145

Social Media How To Metrics URL 145

Buffer Social

MAY 6, 2019

We’ll give you fresh ideas that you can try today so that you can boost your follower count on Instagram, Facebook, Twitter, Pinterest, and more. First things first … How important is a follower count on social media? A common perception of follower counts is that they are a vanity metric. Followers do matter.

Social Media 79

Social Media How To Hashtag Instagram 79

The Way of the Web

SEPTEMBER 29, 2011

Both Klout and Peerindex require you to hook up various sources in order to calculate your influence – Klout includes Twitter, Facebook, LinkedIn, Google+, Foursquare, Youtube, Instragram, Tumblr, Blogger, WordPress.com, Last.fm and Flickr. But the eligibility for ranking systems reinforces those selected as the only options.

Klout 49

Klout Loyalty Social Networking Influencer 49