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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

For both strategic and benchmarking purposes, create a spreadsheet listing your top competitors and, for each, showing: • Social features on their website (e.g. Evaluate how your competitors are using social media. Facebook / LinkedIn / Google Plus metrics (i.e. followers/fans/circles, how complete is their profile, level of activity).

Vocus 184
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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

Incorporating community features into an existing website or building one from the ground up can be much easier then you would think. In addition, WordPress’ sister offerings, BBpress and Buddypress offer message board and social network features as well that all integrate well with each other.

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Best Practices for Using Social Media Listening to Improve Your Marketing Strategy

Social Media Strategies Summit

Forums and messaging boards devoted to the hobby were also awash with people discussing migraine treatments. Brandwatch : At the upper end of the market, Brandwatch is an enterprise-grade tool that does all the basics, as well as offering advanced features like image analysis to find pictures containing your brand’s logo.

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The Taylor Swift Guide to Creating Compelling Content

Convince & Convert

This can come in many places, such as blogs, Twitter, message boards, etc. They might mention a feature that they wish the product had, or another feature that they use that you didn’t realize would be so valuable to them.

Content 141
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How to Know if Your Niche Idea Will Be Profitable

Twenty4 Social

^ Look at Forums and Message Boards. A profitable niche will have easy to find hubs where the target audience hangs out, which allows you to network with the owners and drive traffic from those sites. ^ When people are passionate about something, they are almost always prepared to spend money on it.

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Are You Keeping People Connected With Your Brand and Each Other?

Convince & Convert

The Weight Watchers site features a Community section with message boards for support, etc. But they also feature Weight Watchers Challenges , where friends can challenge each other, members can join challenges, and everyone can share their successes. Weight Watchers has taken advantage of this in a couple of ways.

Brands 129
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How to Know if Your Niche Idea Will Be Profitable

Twenty4 Social

^ Look at Forums and Message Boards. A profitable niche will have easy to find hubs where the target audience hangs out, which allows you to network with the owners and drive traffic from those sites. ^ When people are passionate about something, they are almost always prepared to spend money on it.

How To 52