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9 Inspiring Examples of Higher Education Institutions on Social Media

Social Media Strategies Summit

It’s been running a Facebook ad campaign to promote its Career Optimism Index , which the university says was created to “address broad, persistent and systemic barriers to career advancement”. This whole campaign is a fantastic example of thought leadership on social media. Image source. University of California Los Angeles.

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Lost in translation: Upleveling Sprout Social’s localization system

Sprout Social

In this article, I will outline our new localization system, how it tackles the most complicated localization scenarios, and how we incrementally introduced those changes across the web engineering organization. Example: In the Sprout application, we need a way of rendering “You have X posts” where X is a dynamic numeric value.

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What is a customer journey map and how to make your own [examples included]

Sprout Social

For example, if blogs are your highest traffic sources, investing more in those channels makes sense. If customers need help with a specific product issue, for example, but find limited guidance, create in-depth video tutorials to address this pain point. This helps determine the ROI of customer-centric engagement and service.

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The Impact of Common Vulnerabilities and Exposures on Cybersecurity

The Realtime Report

Identify and patch them to protect your systems. Each CVE entry also gets a Common Vulnerability Scoring System (CVSS) score, which helps prioritize vulnerability fixes. When malware infects a vulnerable system, the consequences can be catastrophic.

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Why AI Will NOT Take All Our Jobs

The Realtime Report

As I explain in my book [1], the good news is that we will probably never see AI systems with this level of intelligence, and therefore we don’t have to worry about this level of job destruction. The fantastic AI systems that impact our daily lives are based on technology that can’t be extended to a C3PO level of intelligence.

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Should You Go Broad with Facebook Ads Targeting?

Jon Loomer

When I saw “Go Broad,” I’m referring to the practice of using an audience that includes everyone within a given country. It may start out slowly, but your results should improve with time as the system learns. The system’s only goal is to get you more conversions. Click on an ad for something like shoes.

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Domain Name Uniform Rapid Suspension System URS: National Arbitration Forum First ICANN Provider

Bill Hartzer

If you haven’t heard, there is a new domain name system in place to quickly takedown or suspend domain names that clearly infringe trademark rights. What exactly is the Uniform Rapid Suspension System URS? The National Arbitration Forum is the first officially ICANN -approved provider of the URS.