Buzz Marketing for Technology

FEBRUARY 23, 2010

As I mentioned in my Top 10 predictions for 2010 – I think the Mobile Marketing in 2010 will become more mainstream. As a marketer I always like to play the “odds not the lottery&# and to me when you have a market of 3.3 Share it on StumbleUpon. Tags: Advertising Buzz Marketing Mobile. Tweet This!

Mobile 173

Mobile B2B SMS Marketing 173

Buzz Marketing for Technology

DECEMBER 15, 2009

So that begs the question – what’s on the horizon specifically for BtoB for marketers next year? Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Webbiquity SMM

MAY 24, 2010

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. This confusion is partly due to some still-common misconceptions about social media marketing. Social media marketing is really hard. Social media is free. Not really.

Social Media 220

Social Media Marketing Cost Guidelines 220

Kikolani

AUGUST 2, 2011

Featured Post – Social Media ROI with Google Anlaytics 5. 3 Ways Google+ Benefits Businesses Now – Although Google+ isn’t letting businesses have profiles just yet, you can still make a lot of great professional connections now. Tweet the post and like it on Facebook using the buttons below!

ROI 126

ROI Social Media Google iPad 126

Webbiquity SMM

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. Activity: Most web analytics tools, such as Google Analytics, can be used to track the number of visits, traffic quality (e.g.

SM2 187

SM2 Alterian Vocus Social Media 187

Writtent Blog

MARCH 7, 2014

Yes, this is a great start, but what many of us forget is actually marketing the content we’ve written. Do you also forget “marketing” in your content marketing strategy? The steps below briefly outline what should be on your content marketing “ta-da” list. To find them, just Google your main keyword.

Syndication 95

Syndication Content Marketing Alltop 95

Koka Sexton

DECEMBER 1, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS The StumbleUpon effect Getting traffic to your website can be a daunting task. The truth is, it works and people like John Chow (for lack of a better example off the top of my head) have been doing this for years. StumbleUpon is off the hook! Blog for yourself.

StumbleUpon 53

StumbleUpon WordPress Foursquare Hosting 53

The Marketing Blog

AUGUST 5, 2008

19 am Recruiting Lessons from Google Jump to Comments How does Google manage to be different everytime Their recruitment advertisement in today’s Times of India Ascent is another example that ! Read the original here: Recruiting Lessons from Google [.] Books on my Plate August 6, 2008.3:19 The world’s no.1

Google 113

Google Startup Web 2.0 FeedBurner 113

Kikolani

SEPTEMBER 5, 2011

Increase Earnings by Organizing Your Affiliate Information – Get all of your affiliate marketing information all in one place! The following are important pieces of information I have in my Google Spreadsheet to organize my affiliate marketing resources. Why Every Blog Should Have a Marketing Plan. Social Media.

Affiliate marketing 115

Affiliate marketing Organization Tools Twitter 115

Kikolani

JUNE 21, 2016

Title suggestions: Content Marketing Tactics to Increase Blog Traffic. Content Marketing Traffic Boosting Tactics . A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Why is blog traffic important?

Strategy 93

Strategy Content Marketing Influencer 93

Buzz Marketing for Technology

OCTOBER 6, 2010

I am just putting the finishing touches on the 2nd Edition of Facebook Marketing for Dummies (Wiley) with my co-author Rich Krueger (and BTW we have sold over 20,000 copies in less than a year!). Facebook also overtook Google in page views just recently. Share it on StumbleUpon. Stumble upon something good? Share this on Reddit.

Facebook 260

Facebook Applications Yahoo Social Networking 260

Webbiquity SMM

MAY 30, 2010

How social media is like the seventh grade by Training Marketer. You might be a redneck SEO if… by David Leonhardt’s SEO and Social Media Marketing. Check out this outstanding collection of amusing, creative and occasionally bizarre examples of what you may see when clicking on an outdated link or mistyping a URL.

Social Media 191

Social Media Marketing Avatar Microsoft 191

Bill Hartzer

JANUARY 10, 2011

You can easily search Google to find reviews for different places, but the results are not always useful for your situation. For example, if you were to search for “italian restaurant reviews new york&# you may find some really in-depth restaurant reviews for several places in New York that are too far away from you to be practical.

Review 90

Review Google Technorati StumbleUpon 90

Bill Hartzer

SEPTEMBER 15, 2009

NASDAQ: SCOR) has recently released a study that focused on Google’s dominance in two emerging Internet markets: Brazil and India. They say that about seventy five percent of all Internet users globally visited one of Google’s web sites at least once last year. .&# In India, Google Sites accounted for 88.4

comScore 94

comScore Picasa Google Comparison 94

Bill Hartzer

FEBRUARY 16, 2010

Back in December 2009 , Google began showing the integration of the real-time web in the Google organic search results. Somehow, algorithmically, Google adds these features into the natural search results. Let us take a look at an example of what I am tattling about. Why would you want to do this?

Engineering 116

Engineering Google SEO Technorati 116

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

Review 152

Review Social Media Marketing Handbook 152

Buzz Marketing for Technology

SEPTEMBER 15, 2010

The impact of that can be felt in B2C as well as B2B Marketing. There are fewer numbers of print publications remaining and every company’s marketing department wants to garner more traditional press. I still hear marketers say – “my CEO just doesn’t care about blogs – they only want to be in the NY Times or Wall Street Journal”.

Conversation 232

Conversation Newsvine Ping.fm Plaxo 232

Kikolani

JUNE 21, 2016

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. For example: On Facebook, Twitter and Google+ you can share your posts again after 2 weeks to be sure you’re being user friendly.

Strategy 60

Strategy Content Marketing Influencer 60

Webbiquity SMM

SEPTEMBER 21, 2010

Examples range from Google News and Yahoo! to topic-focused niche sites such as (using social media as an example) Social Media Today and Social Media Informer. For example, it took me just minutes to create my own newspaper organizing tweets and links from the smart group of local Minneapolis Twitters I follow.

Aggregator 187

Aggregator Paper.li B2B Content 187

Webbiquity SMM

NOVEMBER 8, 2010

Now in its second year, the B2BTOTY award recognizes examples of the outstanding use of Twitter by B2B personalities, vendors, publishers, organizations and institutions. For an excellent in-depth look at the people behind the award, check out The Oscar of B2BTOTY Awards Needs Your Vote by Cheryl Burgess of Blue Focus Marketing.

B2B 161

B2B Twitter Committee Technorati 161

Webbiquity SMM

NOVEMBER 16, 2010

The grandmotherly maxim, “The good Lord gave you two ears but only one mouth for a reason&# applies to social interactions in general, but is nowhere more critical than in social media marketing. Social media marketing is about earning your audience’s attention. Post on Google Buzz. Share it on StumbleUpon.

SM2 189

SM2 Alterian Social Media Influencer 189

Webbiquity SMM

JUNE 7, 2010

One of the challenges in measuring the ROI of social media marketing is that the use of social networking and social sharing tools isn’t confined to the marketing group. In terms of revenue generation, the effective use of social media by both sales and marketing teams is critical. Post on Google Buzz. Tweet This!

Social Media 160

Social Media Crowdsourcing Technorati StumbleUpon 160

Bill Hartzer

JULY 24, 2010

What’s the best way for B2B companies who market to small businesses to drive word of mouth? Here are some tips from marketing experts Anita Campbell of Small Business Trends and John Jantsch of Duct Tape Marketing , who spoke at the Corporate Executive Board’s Enterprise Council on Small Businesses Summit last June: – Be human.

B2B 102

B2B Marketing Small Business Technorati 102

Kikolani

OCTOBER 12, 2010

Benefits of Blogging This five part series covers the benefits of blogging, including having a worldwide audience, building a community, strengthening your interests, learning Internet marketing skills, and becoming an authority in your niche. Blog Marketing. Blogging Tips. Commenting. Social Media.

Postrank 130

Postrank Social Media StumbleUpon HootSuite 130

Bill Hartzer

MARCH 15, 2011

A company that sells guitar-lesson DVDs online has settled with the Federal Trade Commission for a whopping $250,000 over charges that the company “deceptively advertised its products through online affiliate marketers who falsely posed as ordinary consumers or independent reviewers&#. Post on Google Buzz. Share this on Reddit.

Review 156

Review Company Guidelines Affiliate marketing 156

Bill Hartzer

SEPTEMBER 7, 2010

Marketing online is a game that many people have a hard time winning these days, due to the field being so competitive. The tips and strategies that marketers used even a few short years ago, are now considered outdated and frankly they don’t work as well as they used to. Guest Post by Curt Dalton.

Marketing 112

Marketing Engineering Technorati StumbleUpon 112

Idaconcpts

JULY 22, 2010

Example of using Google Analytics Track Event to get a deeper look at which buttons are generating the most impact. I recently created a site www.naoshiyamauchi.com to share my thoughts on online marketing analytics. Since I use the latest Google Analytics async tracking, the code looks like below for event tracking.

Analytics 128

Analytics URL Technorati Eventful 128

Convince & Convert

AUGUST 9, 2011

Google optimization is based on the premise that the more people that like to your website, the more valuable it must be and the higher ranking it deserves in search results. For example, “Here is my review of the best restaurant in New York (link pointing to your business).” But you have to start Google optimization some where.

Hubpages 167

Hubpages Digg Foursquare Repository 167

Jason Yormark

NOVEMBER 1, 2010

Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Share it on StumbleUpon. Making Dough(nuts): A Real World Example of Using Social Media Effectively. Making Dough(nuts): A Real World Example of Using Social Media Effectively. Tags: Digital Marketing Social Media.

Technorati 150

Technorati How To StumbleUpon Digg 150

Webbiquity SMM

OCTOBER 18, 2010

Google Analytics ) to the lesser-known (e.g., Meaningful Metrics for B2B Blogging by Proteus B2B Marketing. Example: “Old Rule: Good Bloggers Keep Posts Short…Instead of insight, opinion and commentary, we got copycat stories and blogging for blogging’s sake. Post on Google Buzz. Share it on StumbleUpon.

Alltop 148

Alltop Tips Hubspot Directory 148

Josh S Peters

FEBRUARY 5, 2013

Knowing this will inform your marketing, social media, SEO, and content strategies. Use Google and look for research done by others about your target demographic. Check Google adwords tools and trends to find the search terms used most by your consumer and your competitor’s consumer. you’re going to need.

Strategy 186

Strategy Wiki Sysomos Widget 186

Bill Hartzer

SEPTEMBER 15, 2010

The Web Marketing Association has named the Best Web Sites in 96 different categories. In fact, of the top Web Marketing award winners this year, they are one of the worst when it comes to a lack of search engine optimization on their own web site. Post on Google Buzz. Share it on StumbleUpon. The awards are out today.

Engineering 136

Engineering Sites Marketing SEO 136

Saying It Social

APRIL 6, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Now People Can Join Your Facebook Fan/Business Page via SMS/Text Message Just found out about a neat new way to get more “Likers&# to your Facebook Page, via text message! Have a local radio spot? 32655 is FBOOK, in case you were wondering.

SMS 192

SMS Facebook URL StumbleUpon 192

Saying It Social

APRIL 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How To Leverage Your Social Networking Sites When Visiting Influence Centers & Referral Sources While this post is specific to my friends at Senior Helpers , the underlying principle is applicable for all businesses – so read on!

Social Networking 136

Social Networking Sites How To StumbleUpon 136

Webbiquity SMM

DECEMBER 6, 2010

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). Post on Google Buzz. Share it on StumbleUpon. It’s a virtuous circle that looks something like this. Subscribe to the comments for this post?

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Webbiquity SMM

JULY 25, 2011

Also, keep in mind that search is no longer just Google. Promote your content (though not only your content, but other content your readers/followers/fans may be interested in) on popular social bookmarking sites like Digg , delicious , Reddit and StumbleUpon. If you’re not there, searchers aren’t finding you there.

Reputation 173

Reputation Directory Social Bookmarking Diagrams 173

Webbiquity SMM

JUNE 15, 2010

At its core, social media marketing is still marketing: it requires a strategy, planning, objectives, measurement, and utilization of key messages. It’s a component (an increasingly essential one) of an overall marketing and PR plan. Mass (as in “mass marketing&# or “mass messaging&# ).

Social Media 171

Social Media Technorati StumbleUpon Digg 171