Social Media Marketing

JUNE 19, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

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Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

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Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Not every company needs a blog.

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Social Media Marketing

JULY 18, 2013

How to turn customers into advocates, a surprising number of people won’t take action based on TV ads, the progress of social business, WeChat is in the sites of Chinese telcos, measuring sponsorship effectiveness, the role of PR in sponsored content, the #2 concern of the C-suite and more, it’s This Week in Social Media.

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Social Media Marketing

MAY 15, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Convince & Convert

JUNE 30, 2011

As a mobile obsessive, you instinctually check your Facebook, Twitter and all the rest of your social media accounts while you brush your teeth, only to find that someone has interacted with your brand. Flickr image by Joi). ( It’s 11PM and the world around you is getting ready for bed. The world stops – you must answer.

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Waxing UnLyrical

JUNE 4, 2014

via Flickr, CC 2.0. Rise of the social photobooth and video jukebox. Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. It’s been a heck of a ride! Image: mayeesherr. (in in West Bengal!) Gamification.

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Content UGC Community building Hotels 253

Socialized

JULY 7, 2009

Social media just got faster. Immediacy is one of the Six Valuable Attributes of Social Media. We’ve recently had an obsession with brevity in the form of Twitter, and shortened URLs for example. For further proof, look at how mobile video uploads have taken off on YouTube.

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Social Media Marketing

APRIL 22, 2011

When tied to other accounts such as Twitter, Facebook, Flickr, YouTube, LinkedIn and blogs, your net worth rises based on the content you either create or share. But like the other sites, it's also a social network itself. Below are some examples. Is there more than just fun and games? What do you think?

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Waxing UnLyrical

DECEMBER 11, 2013

Image: Amit Kumar via Flickr, CC 3.0. The falling rupee has hit many Indians, and seems to have caught up with the Indian media in the past few months. With such alterations in the media industry, PR agencies have a window to get more creative and embrace newer avenues, such as social media platforms, more aggressively than before.

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Firebelly

NOVEMBER 13, 2009

Digitalia | Indianapolis Social Media Marketing « Twitterese — The new way to speak online | Main | Too much flash turns google off » November 13, 2009 social media marketings good news Interview with Dave Evan, Digital Voodoo and author of social media marketing, one hour a day Here's a quick recap of the video.

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Adam Cohen

NOVEMBER 1, 2010

In each of these small examples, the communication is mostly 1:1. The barrier to communication is low – it’s easy to share a picture or post given so many ways to share, from mobile to desktop. Have an example to share? Photo credit: fdmount via flickr. Same with instant messaging. Related Posts. Tweet This!

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Social Media Marketing

DECEMBER 18, 2012

It's not too long ago (okay, in social media terms, it was eons ago) that Flickr was one of the major social networks. But the rise of Instagram as a deft and light app that allowed seamless integration into sites like Facebook, Twitter, Tumblr and more made some wonder if there was a future for Flickr.

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Idaconcpts

FEBRUARY 15, 2013

Hootsuite is a social media management app that businesses can use to increase their social media presence. With the app, they can schedule posts on popular social media channels such as Google +, Facebook and Twitter, and handle multiple accounts simultaneously. It’s available for iOS and Android.

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Firebelly

OCTOBER 15, 2009

Digitalia | Indianapolis Social Media Marketing « Content Update: Stories connect Us | Main | Objectified: Our Relationship with Manufactured Objects and, by Extension, the People who Design Them. Social media is here to stay. Social media has officially invadedpopular culture. It’s official, kids.

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Socialized

NOVEMBER 4, 2009

Location-based services — applications that “know” where you are and can use that information to connect you with people, places and things — are one of the hot new classes of social media applications. Foursquare, for example, runs only on iPhone and Android, though other versions are under development.

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Waxing UnLyrical

FEBRUARY 5, 2013

As a result, businesses continue to desperately find new ways to reach their fans and build their online reputation on this leading social media platform. Image: goiabarea via Flickr, CC 2.0. He is obsessed with mobile technology and mobile engagement, and does inbound marketing and start-up consulting.

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Razor Social

MARCH 30, 2016

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. People mention what they are doing on social media channels and they also look for advice. You may also be monitored!!

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Waxing UnLyrical

FEBRUARY 21, 2012

Image: Sagrado Corazón via Flickr, CC 2.0. She also sees the boundaries between traditional and social media fading away. Also: “Instead of Top Tier vs Tier Two [media], we’ll be measuring mobile vs non-mobile, influence vs general in all forms of media.” I’m sorry!

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Social Media Marketing

APRIL 8, 2011

To truly appreciate social media and the ubiquitous nature of the Internet, the consumer must first remember the wireless networks' distant and humble beginnings. From there it was merely a hop, skip and jump to the fourth generation of cellular wireless (4G) standards that social media and wireless communication users enjoy today.

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Techipedia: Tamar Weinberg

MAY 12, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Why You Should Fix Your House Before Inviting People Over Why You Should Fix Your House Before Inviting People Over by Tamar Weinberg on May 12, 2010 Share This is a guest post by Hugo Guzman.

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Firebelly

AUGUST 3, 2010

This situation serves as a fantastic call to action for companies who have yet to develop a social media disaster plan. Given the topic, I'm left to wonder if any response would have doused the fire?

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Firebelly

AUGUST 23, 2012

According to Jeremy Williams , social media director for the Indiana Office of Tourism Development (and my boss when I do travel writing for IOTD), blog posts with photos get more traffic than blog posts without. For example, a basic $150 Snowball mic can produce some better-than-average sound quality.

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Social Media Strategery

APRIL 30, 2011

In the fall I wrote a guest post entitled, “ But I Don’t WANNA Change ” about using change management techniques to encourage the adoption of social media within organizations. One thing I have learned, however, is that even though social media is sweeping the world, that doesn’t mean your internal platform will engage your employees.

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Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? Yes, it’s all to do with social media. frontpage.

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Laurel Papworth

JANUARY 14, 2010

HotelsMag has come up with 10 Internet Marketing Resolutions for 2010 including social media ones. I reported them to the ACCC – remember “free&# mobile phone fiasco and resultant fines? Engage your customers directly via social media and mobile initiatives, and Web 2.0 Aaah Holidays.

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Devumi

OCTOBER 8, 2014

Instagram posts that are embedded on your website are now: Responsive and mobile friendly. Responsive and mobile friendly. Your websites will no longer look bad on mobile devices due to poor responsive design in the Instagram code. Photo credit to Rosa on Flickr. Feature a follow button. Shows your captions.

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Waxing UnLyrical

APRIL 13, 2011

Image: Maggie Hannan via Flickr, CC 2.0. We then got into the topic of the impact of the Web and mobile on language, and whether texting is affecting our ability to write “properly.&#. Guest post by Conway Wigg. My wife, Clare, is a linguist. One of the superstars in the field of linguistics is a man by the name of David Crystal.

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Waxing UnLyrical

APRIL 13, 2016

What captured their attention decades ago via billboards will not even make them sit up and notice in this digital era , where everyone is glued to their mobile devices. Sharing bits of information about your business or service on social media. Image: Geoff Livingston via Flickr, CC 2.0. in revenue per $1 spent.

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Bare Feet Studios

JULY 16, 2010

Their biases and perspectives are quite different though, and that makes for a good panel that keeps us from drinking just one brand of social media koolaid! The best social site for musicians currently: Reverb Nation. Here are some highlights from my notes I wanted to share with you. Aloha, Share/Bookmark Thanks for reading!

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Firebelly

NOVEMBER 11, 2009

Digitalia | Indianapolis Social Media Marketing « Tweetie 2: The Best iPhone Twitter App | Main | Twitterese — The new way to speak online » November 11, 2009 Time to Elf Yourself for the holidays Social Media Marketing helps fuel holiday spirit It’s the most wonderful time of the year. Carolers are caroling.

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Waxing UnLyrical

JANUARY 24, 2011

Image: Brad Stabler via Flickr, CC 2.0 Mobify Given the huge uptake in mobile web use , you know by now that if your site isn’t optimized for mobile devices, you are likely missing out on opportunities left and right to connect with your audiences. Examples of sites using Mobify include Boing Boing and A List Apart.

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Justin Levy

JULY 3, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Being Blocked from the Social Web Written on July 3, 2010 by Justin Levy in communications , social media , technology 6 Comments - Leave a comment! Thanks for taking time out of your day to come hang out here!

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Laurel Papworth

NOVEMBER 5, 2009

I spoke at Media140 Sydney – I want to highlight some of the “arguments&# used against social media by the panels, also focus on Everybody co-creating The Human Narrative and the diminishing role of journalists who take news from one part of the community and deliver it to another part: It’s not YOUR content.

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Firebelly

JUNE 24, 2010

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: What The HELL Is Social Media? Main | Are We Addicted To Social Media? » June 24, 2010 Jakes Take: A Slew of Social Network Ideas Almost everyone is aware of the major social networkingwebsites in existence.

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Firebelly

MAY 20, 2010

" Below is an example of a profile photo directing people to a desired tab that we created for a client during a sweepstakes they were running:   I realize it's a bit hard to read at this size, but the top half of the graphic is dedicated to their promotion and under the pinata, it says "Click the Sweepstakes tab to enter.

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Bare Feet Studios

JULY 8, 2009

It’s a hot topic all around, as social media lends itself to some highly unethical practices and characters! It’s a hot topic all around, as social media lends itself to some highly unethical practices and characters! First – The Guiding Principles of Social Media Transparency, Truth, and Trust.

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