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Pinterest leads Facebook in retail customer aquisition

Sherrilynne Starkie

In terms of online shopping audiences, Facebook is much larger than Pinterest by a ratio of almost four to one, however the study found that Pinterest provides a better experience for shopping discovery, purchase consideration, and deeper engagement with retailer content. Click here to start to receive my newsletter. Related articles.

Retail 346
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3 Pride Events to Take Note of This Year on Social Media

Later

And while many festivities won’t be in-person this year, brands are still hosting virtual Pride events to show support. Pride marks one of the most significant events in the LGBTQIA+ community: the Stonewall Uprising. 3 Brands Hosting Virtual Pride Events. Why Brands Celebrate Pride on Social Media. Lululemon. #1:

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6 Tips to Measure the Effectiveness of Social Media

Ignite Social Media

Common KPI’s for Retail Brands. If we’re looking at retail and driving awareness, you want to look at impressions and reach and therefore frequency to make sure that you’re hitting the audience with the appropriate message enough times, but not too many times. Subscribe to Social You Should Know.

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Hunting for Social Media at the OSRM09 (Outdoor Retailer Summer.

Josh S Peters

The ORSM ( Outdoor Retailer Summer Market ) is a yearly event here in Salt Lake City and is a huge draw for outdoor enthusiasts and retailers alike. This year the ORSM has gotten it’s toes wet in social media and for several months before the event started it retweeted people who were talking about it.

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Top five: New features tools and services from the ‘Big Three’ (plus Pinterest)

Sherrilynne Starkie

This is big news for retailers and lifestyle brands wishing to boost instore sales. With the introduction of a new features for use on pages, events and groups we are all going to see a lot more stories in our Facebook feeds including Stories posted to Instagram and Messenger. LinkedIn adds lead capture forms to InMail. Nov 26, 2017.

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HMV’s Twitter nightmare

Sherrilynne Starkie

Lately, times haven’t been too good for HMV , the British multinational music retailer. Then last week, as 190 people were in the midst of hearing that they were losing their jobs, the company’s Twitter account was hijacked by disgruntled employees who live tweeted events as they unfolded. Facebook’s little secret.

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Your Guide to Shopping & E-Commerce on Social Media

Likeable

Building hype around live shopping events with promotion leading up to the event is key so that a big enough audience will be tuned in. Creating big events around live shopping, such as Instagram’s 10 Days of Live Shopping , helps ensure a successful turnout. Subscribe to our weekly newsletter, #TBT. Black Friday.